Tag: delegate

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The Importance of Continued Learning in Life and Business

There is one thing that is certain in life, and that is change. You can always bet that something will change throughout your life, big or small. While change may be scary and uncomfortable to most, there is also a beautiful and different side. The chance to learn and gain something new, an opportunity you should always take no matter what.

 

Reasons to keep learning for a lifetime:

 

To Increase Your Confidence and Motivation

A lot of anxiety or fear stems from a lack of knowledge. If you strive to learn something new as often as possible about your niche and the world at large, you will empower yourself to do better, thus making you believe in yourself, and boosting your confidence while giving you the knowledge to be successful.

 

To Keep Up with Your Competition

Do you remember when Netflix used to mail DVDs to your house before there were streaming companies? If you don’t know, that’s okay too because Netflix did precisely what they were supposed to do to power through their industry and be the leader. Netflix saw a change in technologies and tried to understand and learn new ways to improve its business model.

 

They now lead their industry by streaming movies and television shows straight to your T.V. and skipping the mailbox altogether. They would become the next Blockbuster, whom Netflix and Redbox destroyed with their mail-in service if they didn’t. Something Blockbuster adopted a little too late and ultimately had to shut down.

 

To Fully Understand Your Potential

Learning unlocks skills and resources about yourself that you would have never discovered if you didn’t make an effort to do so in the first place.

 

To Run A Realistic and Successful Online Business

To be successful and keep up with an online business, you must continue learning new technologies, software services, and social media platforms. If not, you will undoubtedly stay behind the crowd and won’t get any foot traffic you may be used to with a brick and mortar store. Even brick and mortar stores have to keep up with social media and techniques as more and more people stay indoors or work from home.

 

To Create the Job or Life You Want

There are so many different paths, careers, or choices to make in life that it is impossible to know them all. You will discover this and unlock worlds, ideas, values, and inspiration you never knew existed when you learn—giving you the knowledge and more choices to live the way you want.

 

In the end, education, knowledge, and experiences are fun and rewarding. They, together with practice, are vital for growth, understanding, and compassion for the world. Education and learning provide no consequences if you want to accomplish your dreams and be more productive. Keep reading, experimenting, and jump out of your comfort zone to learn and gain more knowledge.

Are You Being Realistic About Your Goals?

 

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Top 7 Productivity Tools to Try

If you haven’t started automating some part of your business yet, then you are already behind. Tools and technology make business more accessible and ultimately increase your productivity so you can earn more money or crush more goals. Technology keeps you organized and consistent, allowing you to keep up with your competition.

 

Give these seven tools a try today to increase your business productivity:

 

#1:Trello

Trello is an online, cloud-based project management system that allows you to work anywhere with an internet connection. Create message boards, lists, cards and organize or delegate tasks to different team members.

 

#2:Dropbox

Cloud-based software that allows you to save and share files from any location. Dropbox is an excellent option for businesses that need to share, transfer, or save large files like video production.

 

#3:Zapier

Connect all your different applications to automate your workflow instantly. This application moves information from different social media platforms, email applications, and more. Choose your medium and trigger and watch Zapier do the work for you. For example, anytime someone signs up for your Facebook event, you can tell Zapier to send them a message automatically.

 

#4:Wave

Every business requires accounting, and that’s precisely what the Wave app makes a little bit easier. Create professional invoices, track your business expenses, incoming revenue, pay employees and instantly generate essential business reports.

 

#5:Evernote

Evernote is more than just a notepad. It saves your text, images, files, to-do lists, and more all in the same place to keep track of new business ideas or important events and information.

 

#6:Pushbullet

If you feel like you are juggling with too many devices, smartphone, tablet, desktop, and laptop, then Pushbullet is right for you. It connects all your devices making them easier to use and seem as though you only have one. Get notifications, check your emails, send links, text messages, or files, chat with friends, family, or co-workers all from one device.

 

#7:Todoist

Keep all your to-do lists, and never forget an appointment or important assignment again with Todoist. Todoist provides features that allow you to easily organize and prioritize your most important tasks, from creating the family budget or weekly grocery list to updating important business routines and strategies or instantly share your lists or delegate tasks to your team.

 Tools and Tips to Help You Automate Email Marketing

Don’t be behind anything longer. Find the right tools and technology for your business to be more productive. Start by adding just one of these productivity tools to your daily routine. Remember, technology will only go as far as you allow it. Learn how to use it right and give it time to see the rewards and benefits.

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6 Habits That Are Destroying Your Productivity

Are you constantly scratching your head at the end of the day, wondering why you feel like you worked so much to get nowhere? The good news is that you are not alone, but unfortunately, there is bad news too.

 

The bad news is the habits you have adopted over time are killing your productivity. It doesn’t matter how busy you are. If you are not doing the right tasks to complete the job, you will never get it done.

 

Here are six habits that are destroying your productivity that you must end today:

 

Doing Everything at The Same Time

Most tasks require your undivided attention to get done and get it done well. Stop multitasking and expecting too much from yourself at all given times. You are not productive. You are only causing unnecessary stress, confusion, and poor-quality work.

 

Avoiding Technology or Using Too Much

Are you still keeping track of your bills, inventory, and tasks on paper? That is slowing you down too. Utilize technology where appropriate but be sure not to overdo it. Technology can be great until it becomes a distraction instead.

 

Not Following A Schedule or Routine

While it can seem like a business owner waking up and going with the day’s flow would be fabulous, the truth is, it’s not great for business or productivity. Routines and schedules make your day easier and help guide you in the right direction. When you have a clear idea of your goals and what to do next, you can get it done faster and with more confidence.

 

Poor Sleep and Diet Choices

It’s not something anyone wants to hear or admit to, but your diet and exercise routine has a direct reflection on how you perform throughout your day. Your work, business, relationships, and mental state are all affected by what you do and eat, negatively and positively. You’ve already heard the common phrase “you are what you eat,” and it’s true. Too much sugar and not enough nutrients from your diet leads to mental fog, body pain, and fatigue that can negatively strain your overall performance.

 Avoid Burnout: How to Exercise and Sleep More

Poor Communication Skills

Too much back and forth and confusion takes away the time you need to get work done efficiently. Not only that, poor communication means it’s likely not getting done correctly either. You are only pushing your schedule back and getting you off the path.

 

Poor or Distracting Work Environments

Working at a coffee shop or home is a dream come true for many entrepreneurs, but they quickly learn it comes with many challenges. If you are easily distracted, your work environment needs to be completely free of distractions.

Being busy and thinking that busy means productivity is also a bad habit. That thought process must be changed. Break your bad habits now so you can work less and do more.

 

 

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How to Outsource to Save You More Time

Stop doing everything yourself. Outsource your work before it’s too late. To be successful, you need to save your time and energy for what you do best. If accounting, customer service, marketing, or technology isn’t your thing outsourcing the work by finding an online freelancer is a great option to save you more time and frustration.

Positive Attitude

The following are a few areas to outsource in your life and business to save you more time:

 

  • Making hotel reservations or booking meetings and other appointments.
  • Social media, email, and other marketing projects and tasks.
  • Laundry, cleaning, and other housework or maintenance.
  • Content writing, administrative or human resource tasks such as payroll.
  • Customer service and support.
  • Shopping and dry cleaning.
  • Other repetitive, time-consuming, and frustrating tasks.

 

What to outsource depends on what you need the most, what you can afford, and what goals you are looking to accomplish. Ask yourself this one simple question to get started: “What takes up most of my time?” Then decide from there if it something someone else could be doing for you instead.

 

Depending on your needs, there are many different platforms to choose from online to hire independent contractors to do various tasks from content writing, social media marketing, answering phone calls from customers, sending out emails on your behalf, or even delivering your groceries other materials.

 

The following are a few popular choices:

  • upwork.com – Post your job and let freelancers come to you with Upwork. Their freelancers offer many different services, including development and IT, sales and marketing, finance, accounting, administrative or customer support, etc. Whatever it may be, they likely have the freelancer for you.

 

  • fiverr.com – Graphic design, video, and animation, voice overs or content writing are just a few of the many different categories of freelancers you can find on Fiverr. For just five dollars a service, you can outsource just about any project on this platform.

 

  • getfriday.com – This is the best online marketplace to find virtual assistance that can perform repetitive, mundane, or time-consuming tasks for you and your business. If you need help with market research, bookkeeping, web, or IT services, you can also find that here with their Business Support Services.

 

  • instacart.com – With Instacart, you can pay a monthly or delivery fee per order to get your groceries, prescriptions, alcohol, or other similar items delivered. This application has partnered with many popular stores, including Publix, Costco, CVS Pharmacy, and more.

 

As you can see, depending on your needs, you can find a freelancer to do the job for you. Doing everything and not outsourcing only decreases your productivity. While we often joke about business owners working 24/7, the truth is that you do not have to work all the time to be successful as a business owner.

The Ultimate Boost in Productivity: Automation and Outsourcing

 

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Project Management Tools to Try

When it comes to project management, the worst thing you can do is either use nothing to organize yourself or use a tool that you don’t understand enough to utilize fully. Try out a few different options to find out what works smoothly for you within your budget.

 

  • Smartsheet.com – If you’re accustomed to using spreadsheets to organize your work, this might be the system to work for your needs. It’s easily customizable, supports automation, but you do have to use other software if you want time tracking and built-in project management features.

 

  • Wrike.com – This is the PM system used by big businesses like Paypal.com and Hootsuite.com, but it’s not overpriced, so you can afford to use it too. This is a true all in one project management system that allows you to collaborate not only with contractors and employees but your customers too.

 

  • Monday.com – This platform is very helpful in managing tasks and creating impressive and effective workflows. It’s really billed as an online collaboration application, but you can use it to manage projects too. It’s very customizable and easy to understand.

 

  • Easy Projects – This cloud-based project management software works for small and big businesses. It allows you to work with anyone interested in the following projects. You can give permissions that keep people notified of the action being taken.

 

  • Zoho Projects – Competitively priced, cloud-based, fully-featured, and intuitive. This is really a standard in project management. It’s especially good with individuals and small teams. It’s responsive and not really hard to understand and set up. Try the free trial.

 

  • Basecamp.com – This option has been around for a long time. It is a popular choice among virtual assistants, graphic designers, and others who want to be able to let their customers sign-on and assign work to them in a project management system. It’s easy to understand and has tons of features you’re used to in a dedicated project management system.

 

  • Trello.com – If you think visually, you’re going to love using Trello. You can organize your workflows and teams, or you can just use it for your own organization. There are many public free and premium templates you can get too. What’s more, is you can use it free.

 

  • Honeybook.com – A super popular choice for virtual assistants and service providers, this easy-to-use platform helps small business owners get control of their processes and manage clients from start to complete projects, including proposals, contracts, project tracking, and payments.

 

  • LiquidPlanner.com – Manage projects, tasks, and human resources, and more with this fully featured project management system. Track tasks but also track resources, including HR, to best keep your company lean and mean. While this one is a little more expensive than some of the other choices, it’s well worth every penny because of what it can help you do for your business.

 

  • Asana.com – People who use Asana are fans of it and love to brag about using it. It’s a unique online collaboration tool that helps improve your workflow management. It’s not really a full project management since there is no time tracking, but many service providers love it and use it regularly.

 

  • Quire.io – This project management and collaboration tool can help you launch your projects fast. Users love the fact that it’s super intuitive and easy to understand how to use it. They use Kanban boards, which many people love, to help get organized.

 

Almost any of these choices will work for most small businesses to manage their projects and keep their work organized and on task. Being productive is about using your time wisely. Don’t use a system you don’t grasp almost immediately. Test it out, and if it’s too hard to get, move on to another one so that you are using what works with your way of thinking.

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Tools and Tips to Help You Automate Your Marketing

One of the best things to start automating as soon as you can is your marketing. Automating is a lot easier and less expensive than it was just five years ago. Today, even a one-person business can implement marketing automation that assists in exploding their business and taking it to new heights never considered in the past.

 

These tools and tips will help you get marketing automation right:

 

  • Understand Your Sales Process – You should easily be able to describe the journey your customer takes from awareness through to delight. Because when you know what your customer’s intent is, you can put the right tools and information in front of them.

 

  • Know Who the Customer Is – Of course, part of understanding your customer’s journey is also simply knowing who exactly your ideal customer is. You must be able to describe who they are in detail if you want to know how to market to them. This fact never changes whether you are doing things yourself, using automation, or letting a contractor do it.

 

  • Create, Plan, and Publish Content in Advance – All marketing starts with content. Before you even start using automation, you need to have content for each level of the buyer’s journey to get their attention.

 

  • Pick the Right Software – For example, software like Hootsuite is helpful to manage the social media platforms all in one place. In contrast, software like SocialOomph.com can automate your content distribution by prepopulating content. Know what the point of the software is before you buy it and use it.

 

  • Focus on List Building – Whether you are marketing using automation or doing it yourself, the main focus you should have is on list building. Building your list with hungry customers is your first priority for any marketing you do.

 

  • Know What You Want – If you don’t know what you want, it’s hard to find the software. One issue with automation is you may not realize how much you can automate, so you don’t even know that you want it because you don’t know it exists. For this reason, educate yourself on various ways others use automation because the truth is if you can think it up and it’s repeatable, you can probably automate it.

 

  • Focus on The Basics First – When you first begin implementing automation, focus on the easy things you do now. For example, automating your sales pages to deliver a freebie, sign your lead up to your list, and then deliver automated nurturing messages is the first place you should consider automating.

 

Take a look at what you already are doing in your business, and then look up whether or not you can automate that. Posting to social media, sending new content to your email list, and offering self-help customer service are some simple but powerful ways that you can start automating your marketing.

 

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9 Tips for Choosing Awesome Contractors for Your Business Needs

When you decide to outsource to others using contractors, you must understand how to find good ones and keep them before you get started. Nothing is worse than finally deciding to pay someone else to do something and making a bad choice.

communication

  1. Know What You Want – If you don’t know exactly what you need, it’ll be hard to hire the right person or team to help you. If you cannot write a detailed job or project description highlighting the expected deliverables and timetable, and budget, you are not ready to find a contractor.

 

  1. One Thing Per Contractor – When it comes to your small home business, you don’t want to hire one person to be in charge of an entire project because it can cause problems. For example, if you hire one writer to write, edit, format, and do every part of a project for you and they get sick, you may end up without a project. But if you hire someone just to do the writing, someone else to do the editing, and yet someone else to make it pretty, you’re more likely to get a better product in the end. Plus, it’s a lot easier to replace someone only responsible for editing since each skillset is specific.

 

  1. Know Your Budget – You need to know the range you’re willing to pay for the projects you’re trying to outsource. To generate the number, you need to find out what the going rate is for that particular expertise. Don’t try to get a rocket scientist on a minimum wage budget.

 

  1. Check References – Even if your friend recommends a person or company for your project, always check up on them to be sure they are who they say they are. You’d do this if you were hiring someone to come to your storefront, do it when you are going to work with someone in your company every single time.

 

  1. Start Small – When you first work with someone, don’t hire them for a long-term project. Instead, hire them for a short-term project with a faster turn around time so that you can find out if they are right for you for future or more critical projects.

 

  1. Respect the Laws – When you hire a contractor, they are not your employee. How they produce your deliverables is not any of your concern. The important part is to answer the question: Did they deliver the results you paid for? You don’t control their time because they are not your employee. For this reason, pay by project or task and not hourly.

 

  1. Use a Project Management System – Some independent contractors have their own system and want you to sign up for their project management system. This is important because it helps establish that they are not employees. But if they don’t use their own, set up a system for them to use with you as it’ll keep everything more organized and on task.

 

  1. Communicate Regularly and Quickly – When your contractors have a question, get back to them as quickly as possible with the answers. They have their own timeline, and if you’re not fast with responses, you can end up being really hard to work with.

 

  1. Pay on Time – Don’t mess with someone’s pay. If you promise to pay them a certain amount of money for the work, then pay them when you said you would. Don’t hire people if you don’t have the funds to pay at that moment.

 

Remember that the old saying that if it’s too good to be true, it probably is. Always check up on anyone you plan to work with, whether you are going to pay them, share private information with them, or have them associated with your business name in any way. There are lots of great people who want to work virtually as a contractor, so if you know what you want and do your due diligence, you will find them.

 

 

 

 

 

 

 

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The Ultimate Boost in Productivity: Automation and Outsourcing

Being productive is an essential element in any business owner’s life. Business owners are busy and need to use every moment given to them as fruitfully as possible. Most business owners continually research ideas that will boost their productivity. They research organizing so that they can be more productive, but the truth is the ultimate boost in productivity will come from a combination of automation and outsourcing.

 

  • Inexpensive – Automation is very inexpensive, and outsourcing is less expensive than hiring someone in house to do the same thing. Using automation where you can, and outsourcing everywhere else is inexpensive and offers an amazing ROI.

 

  • Easy to Get Started – It’s not as hard as you might think to get started with either automation or outsourcing. Learn how it works by reading the software website and the manuals. For example, if you join Zapier.com, you can learn about applets, or zaps, that other people have already created and simply copy theirs. When you outsource today, you can go to a platform like upwork.com or even Fiverr.com to find qualified people.

 

  • Increases Capabilities – Even if you don’t have a skill, you can find it in software or find it in an individual or company. This means that a one-person business can perform like a larger business due to increased capabilities.

 

  • Better Quality – Believe it or not, the work you produce will be much better when you work with technology and contractors to see your vision come to reality.

 

  • Contributes to Lean Practices – Most businesses these days need to run as lean as possible, whether it’s the busy season or not. Automation and outsourcing give you flexibility when it comes to your budget.

 

  • Get More Done – You’re simply going to get more done when you have more help. If you can automate most things, outsource the few remaining tasks, that means you have that much more time to do more of what matters to you.

 

  • Reduce Mistakes – If you don’t know how to do something, you’re going to make mistakes as you learn. But if you hire an expert, they’re going to make fewer mistakes. If you use technology and set it up right, there will be no mistakes.

 

  • Develop Improvable Business Processes – When you want to outsource or automate something, you will need to write down the process so that you can visualize every single step, including the impact of the steps. This is going to create a situation where you improve every single process you have.

 

  • Make Better Decisions – When you have better facts, you can make better choices and decisions for your business needs. Setting up automatic reports that appear in your Dropbox the moment you need to review them will blow your mind, but it will help you make better decisions since you won’t be fishing for the info at the last minute.

 

  • Creates New Opportunities – When you have more time to judge how your business is performing, and you’ve developed each process to be the most efficient possible, you’re going to have more doors open for you just when you need them.

 

To set up more outsourcing and automation, you’ll need to know what your business goals are, understand your core business, audit your internal processes, and learn how you can integrate what you already own with new technology that can help you with automation and outsourcing.

 

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What Methods Work Best to Ensure You Make Your Goals?

As you work through developing goals for your business and your happy life, you may notice that you need to change what you’re doing now. In fact, as you move along in your business, whatever is in your business plan now might change. As you gain experience, some of the assumptions you made in the past will be thrown out for the reality of what really works and what doesn’t work per your metrics.

 

Learn How to Create SMART Goals

 

The main issue with goals is that many times excited entrepreneurs don’t set goals that will work. A goal needs to be specific, measurable, attainable, realistic, and timely. If it’s not all of these, more than likely, you will not succeed. It might seem like extra work for you to focus on the minutia to set goals. However, the proof is in the pudding.

 

Did you know that, according to SCORE.org, businesses that create well-researched business plans and then use those plans to develop each goal and the steps to reach each goal are 80 percent more likely to experience success? Because of this, SMART goal setting for your life and your business will be one of the practices that pay off for you the most.

 

Write Specific Goals

 

For a goal to be specific, it needs to spell out the result and how you’re going to do it. For example, if you want to list 100 products a week on your Poshmark and 100 on your eBay platform, you have to set it up so that it can happen. “I will list 20 products each evening from 8 to 10 PM.” Describe what constitutes done, so you know when you met the goal. Remember, if you don’t set aside the time to do it, it won’t happen.

 

Make Sure Each Goal is Measurable

 

As you noticed, the specific goal above mentions numbers. It states that you’ll list 100 products within five workdays by listing 20 products each day Monday – Friday between the hours of 8 and 10 PM. Knowing this information, you also need to set up the rest of our day to ensure you have the time to devote.

 

Work Only for Attainable Goals

 

If you want to list more products because you know that getting more listings up means that you have the opportunity to earn more money, it’s important to be realistic about the number.

 

If you don’t have the funds to buy 100 products a week, you’re not going to be able to list them. If you don’t really sit down each evening to process the products, it won’t happen. Don’t make the goal so impossible to reach that it doesn’t take into consideration the reality of your life and the goals you’ve made for the rest of your life too.

 

If you really only have 2 hours, it’s possible you will not have enough time to list 20 products, so you’ll have to lower your goal so that it’s actually attainable. Also, there may be outside influences that make your goal impossible, for example, if it’s against the terms of service or somehow against the law or other rules.

 

Ensure Your Goal is Realistic in The First Place

Outsourcing: The Key to Success for The Life Affirming Entrepreneur

Don’t make impossible goals. It’s fun to dream about being a billionaire but don’t start with that goal. Start with a goal of making enough money to maintain your current lifestyle, then add to that as you go. Also, think about other aspects of your life that might make the goal, while attainable, unrealistic for you.

 

For example, if you have a chronic illness, you may need to modify some of your goals to ensure you can meet them. The easiest way to succeed is to stop trying to do things that can’t be done and do things that can be done by studying the situation to make sure it’s real and a sensible goal to set for your situation.

 

Always Assign Yourself (and anyone who works with you) Deadlines to Make Them Time-Bound

 

No goal will ever be done on an ongoing basis to see real results if you don’t set deadlines. When you set deadlines, always take the time to understand how long it really takes. Don’t try to be faster than others. Take the time it really takes to do a good job, regardless of what it is. Some people have found success using something called Block Scheduling. This is where you state you’ll do XYZ during a particular block of time.

 

When you learn good goal setting technique, you’ll be amazed at how much better you become at succeeding. It doesn’t matter what you want to do. Using SMART goal setting techniques will make a difference.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

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12 Tips for Getting the SEO Right for Your Ideal Audience

There are a few basic things that you need to know about search engine optimization that will help you get more out of everything you do. When you do SEO right, you’ll get more traffic, convert at a higher rate, and have customers who trust you. SEO is not a trick. It’s a method to help you organize information and deliver it in a way that persuades your audience to act.

Search engine Optimization

  1. Title Tags – This HTML element tells the search engine what the page is about and makes the title clickable. The title tag enables the customer to search for the information and then click through to read it.

 

  1. Meta Descriptions – When you conduct a search and see the results of that search, you’ll see a link to the title and then a description under the clickable link. This is the meta description. You’ll want to ensure that you use up to 160 characters with the keywords toward the front to make it stand out.

 

  1. Images – When you add images to your website, email messages, or social media, make sure you optimize them by making them the right size for the platform, naming the file a keyword, and including a compelling description of the image that helps search engines and people understand.

 

  1. Page Speed – Always check your page speed first because if it loads too slow, you’re going to lose people, and nothing else you do will matter. You have less than four seconds to grab your audience’s attention.

 

  1. Internal Linking – A great way to boost your search engine results is to develop a logical internal linking policy. Always link to like content under each piece of content you create and encourage your readers to follow the links. The search bots will automatically follow each of these links and determine relationships, so make sure it really is related.

 

  1. Backlinks – A backlink is a link outside your website that links to your pages. Earning them from other authoritative sites helps your search results, but you can also plan it by guest posting, publishing your email posts and newsletters, sharing on social media, and by starting an affiliate program.

 

  1. User Experience – While a search engine bot cannot tell if the user experience is good or not, having well-formed navigation and creating a website that works well for the user helps too.

 

  1. Keywords – Studying keywords is an integral part of building your list because keywords are how you’re going to figure out what type of content you want to publish. Plus, you can study your competition’s keyword usage to get more ideas and hopefully stand out better.

 

  1. Long-Form Content – You need to publish long-form content that showcases your expertise. Some people call this epic content or pillar content. From this content, you’ll develop all the other content.

 

  1. Short Form Content – You need to create shorter forms of content as well as longer content to switch up the information and attract different types of learners within your audience.

 

  1. Cross Promotions – Using your website, social media, and email marketing to cross-promote content, products, and services is an essential part of SEO.

 

  1. Repurposing Content – Remember that every single piece of content you create can be repurposed to use in another form or in another place within your content distribution network.

11 Ways SEO Improves Email Marketing

Search engine optimization is not a trick or a scam. SEO is simply about keeping your website and content organized in a way that helps you get your message to the right people, your target audience. Don’t skip using SEO best practices for all your platforms to ensure you’re using each tool to its utmost capabilities. Make it easy and use an SEO plugin like Yoast on self-hosted WordPress to get all of the SEO mentioned above, working like a charm.

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

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