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December 5, 2020December 20, 2020

10 Ways to Get to Know Your Audience Better

The only way you or any business owner can truly be successful in attracting their target audience is by understanding who they are. Many small business owners, especially people who start their business alone from home, often skip a few steps in the process, causing issues with finding an audience for your product.

Get better

Instead, focus on who you want to serve before you do anything in your business—knowing who you want to serve and why will help you fill your email list with people who are ready to buy from you. These ten ways to get to know your audience better will inform products, services, and even the words you use to communicate to them the value you offer.

Research Your Industry – When you first start, you need to know what industry you are in. Those industry metrics will help you know where you can start making goals and setting standards in your own business. Look at business organizations, associations, and nonprofits to help you do the research both online and offline.

Study Your Competition – Even if you don’t have the first customer, you can get to know your audience by studying your competition. Participate in their groups, join their email lists, and network with their customers for the most traction into getting the right information about them. When you become part of the community, you’ll get so much more inside information.

Create Customer Personas – As you get to know your audience, create customer personas that match the person you’re directing the information to. You may have many client avatars or personas based on the customer’s buying journey.

Monitor Engagement – An enjoyable way to get to know your audience is to participate in their social media engagement and discussions. Social media should be a two-way conversation that helps you get insight into their deepest fears so that you can help them.

Ask Them – Once you’ve identified precisely who you want to market to, you can simply ask them questions about what they want and need when you’ve incorporated yourself into their communities. You’re going to get far more insight when you participate and network with your audience.

Do a Test to Determine Interest – Another way to check if you have the right audience is to generate a test of some kind. Create a checklist for a topic that you think they care about, offer it as a freebie to see who takes it. Then ask for feedback.

Identify Their Pain Points – When it comes to knowing your audience’s pain point, you’ll need first to understand your expertise and the niche you want to be of assistance to your audience. In other words, choose pain points you can solve.

Be a Resource – Sometimes, you may not be able to fix a problem on your own due to a miss-match with the audience. When this happens, don’t force it. Focus on being a resource to your audience, and it’ll be a win-win.

Use the Tools of The Trade – Don’t skimp on software that helps you get to know your audience and network with them. Use paid versions of the software that you want to help you get more done, such as email marketing software, landing page software, and others.

Build Relationships – As you get to know your audience, make the focus relationship building. When you build a close relationship with your audience due to your honesty, transparency, and ability to stay on the topic, you’re going to build strong relationships.

As you work on getting your first 1000 subscribers, you’ll want to keep each of these tips in mind. Don’t reinvent the wheel. Instead, do what works repeatedly, and you’ll soon find that you’re building your list with an active and interested audience who needs what you offer.

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November 20, 2020December 20, 2020

Find and Close your Prospects using Linkedin

Your marketing efforts are what draws prospective clients to your LinkedIn profile and company website, but getting them to buy from you is another story. Showing the right leads what you have to offer at the right time starts the buying cycle for your clients, but how can you ensure that their cycle ends with you becoming their supplier?

Most of the time, consumers are advertisements, call to actions, and people wanting to sell to them all the time. Marketing can help you stand out in the noise, however, even the best marketing campaigns don’t have the ability to get clients who aren’t looking for the solution that you are offering at the time that they see your ad to buy what you are selling if they don’t need it, regardless of the size of their business.

Small businesses can’t waste their money on a product or service that they don’t need, and larger businesses have to justify the expense. At this point you need to find the contacts that are in the market for your offering at the right time to see your message.
LinkedIn can help you and your team do just that. Targeting on LinkedIn is a good place to gather your leads because there are so many professionals on the site. Conversion on LinkedIn ads happens three times as much as other ads, and you can track your conversion rate with the click of your mouse.

Ask for Introductions

LinkedIn, is first and foremost, a professional network, which means that you probably have someone already in your contacts that is somehow connected to the lead you are interested in. Ask your connections to introduce you. Around 50 percent of business opportunities arise from a recommendation or knowing someone who knows someone. If you have a solid idea or solution, don’t be afraid to ask others for introductions. Many times, previous satisfied customers have no problem facilitating connections that benefit both parties.

Join Groups

Join the groups that appeal to your prospects. When you do this you can see their profile, even if you aren’t a first-degree connection. It will also give you a way to keep up with news and changes in their industry, and you can request a connection based on being in the same group. Answering questions posed by group members will establish thought leadership and authority on the subject, which will allow a good relationship to begin and build trust between you and your prospects.

Publish Content

News leads can also come from the content that you publish on the site. When you or your company publish content on LinkedIn, take a look at who viewed it, who shared it, and who commented. Look at the words that they use in the comment or share, and you can easily turn it into a conversation starter.

Monitor Your Competitors

Keeping up with the reviews posted about your competitors can help you monitor where they are missing their opportunities and pick up their slack. You can approach their former customers in a way that show you as the better solution to their needs. On the other hand, if your competitors are successful, you can also see what’s working for them and expand on it.

Follow Influencer’s Pages

Another great way to generate leads is by following the pages of influencers. Influencers talk about the hot topics in their field and talk with the best people in their field. Look at their companies, and the demographics, and track down what their needs are. If your niche fits in with theirs, you’ve opened up opportunities.
Identify the key people, those who are most likely to be part of the buyer’s circle for the company.

Create a Compelling Call to Action

Your call to action is key for generating new leads. If you have a clear, simple form available, or a subscribe button, or an easy registration process, the number of leads you get will increase. Having a compelling call to action works like a beacon to potential customer.

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November 19, 2020December 20, 2020

Go Premium to get even more Linkedin leads

Like all networking platforms, LinkedIn is free for the basic accounts. The basic account has features that offer a good start to marketing your company.

With the free account, you get things like building your professional footprint online, network with people you know and people that you should know, and search for companies or people and receive alerts about them.

When first starting out with LinkedIn, you will probably do well with the free account, but as a business and interest in what you do grows, you may find that you can get your business to the next level by upgrading your account.

Deciding to pay for an account on LinkedIn is recommended when you have maxed out the features you get on the free account.

There are different kinds of premium accounts and they all have costs associated with them, however, you can try one for free for 30 days, and you can cancel your premium account at any time.

Job seekers will want to try Premium Career, which gives them access to career coaches, the ability to see who views their profile, the ability to send messages to recruiters, see how they measure up to other applicants for the types of jobs they are searching for, and the ability to become a “featured applicant.” Recruiters can sign up for a Recruiter Lite account that is feared toward hiring managers and recruiters.

LinkedIn Learning is an account that offers learning resources to learn skills, improve your skills, train employees, and gives you the ability to upload your own video content that is specifically made for your company. You can add tags to your content to make it searchable, and you can filter training based on things like job function, skills, and across all fields and levels, from beginner to expert.

While all three of these accounts have marketing aspects, they are not tailored to marketing, sales, or growing a business.

However, the other premium accounts are primed for marketing with them, and they encourage certain marketing elements.

Premium Business

LinkedIn premium business accounts are created for growing your company. This includes expanding your network, searching out potential leads, and offering information about your competitors, industry trends, and measuring your own company growth.

This type of account provides access to LinkedIn Learning, the ability to see who has looked at your profile and how they got there, unlimited browsing of member profiles, and 15 InMail messages per month so you can message anyone you would like to connect with even if they aren’t in your network.

If you receive an InMail response from a member you have sent one to, you will get a credit for that message.

The “who’s viewed my profile?” feature is useful in creating personal connections with potential leads that find you instead of you having to go out and find them. Following up on leads that come to you generally means someone has been referred to your company or has heard good things about your company and wanted to find out more. These members who have viewed your profile or company page typically lead to a pretty easy sale since the initial work of bringing them to you have already been done.
The prospects who view your profile and connect with will bring along their network of potential leads.

The Premium Business account offers a filter for seeing where your views come from so that you can tailor your marketing materials. Or, if you see that your profile is being viewed by people who are unrelated to your planned marketing audience, you can use that information to update your keywords and materials to reach the right customers. LinkedIn Business allows you to see how you rank against the competition and others that are using LinkedIn.

Another helpful marketing and lead generation feature with LinkedIn Premium Business is the advanced search tool that offers more specific fields of search, like company size and member years of experience.

This can help you target your messages and saving the search lets you keep the results so you don’t have to run the same keywords more than once.

With Premium Business you get 500 search results at a time and up to 5,000 saved results, along with the ability to view the full profile of the results found, even if they aren’t in your network. An added bonus is that you can get alerts when something changes on anyone who was found in the search your saved, which can increase the possibility for you to gain even more new leads.

You also have access to analytical data on your page when you upgrade to a Premium Business account, including who visits your page and who follows your page. Each category can be broken down into various demographic categories like industry, job function, level of seniority and others. Graphs are created to show you the metrics regarding the engagement on your page. With LinkedIn Premium Business, you get “Business Insights,” which tells you a variety of useful pieces of information, both within your own company and with others.

To see any connection to your search results, you can click the “How You’re Connected” button. This will allow you to invite second-degree contacts to connect. You can see industry and company news and updates, which departments are increasing their budgets or cutting back, open jobs, and employee count. All of this information shows a company’s stability.

Upgrading your account to Premium Business is beneficial if you have a small business that you want to grow and network or if you are not necessarily a sales company. However, if you have a large company or a sales team, then you should consider upgrading to Sales Navigator.

Sales Navigator

The premium Sales Navigator account is suited for businesses for many reasons. It is a useful tool for lead generation and advanced search filters to see where your target audience lies. The average sales navigator member sees an increase in their opportunities for leads and sales, more goals being met, and a more productive sales team. The Sales Navigator is also helpful for marketing as well as sales because it helps you to pinpoint your target audience and understand what you audience is interested in.

There are three plans available in the Sales Navigator Account:

• Professional
• Team
• Enterprise

While Sales Navigator is geared toward sales teams, it can also be extremely helpful for marketing. The advanced search options allow detailed search fields with a wide range of keywords, beyond job function and geographical location. This can allow your marketing team the ability to compare their traffic against the size of the target audience.

Your sales and marketing teams can work together to increase the company profitability using LinkedIn tools. Having the two departments working together results in a more comprehensive picture of the client and increased profitability. When you have potential customers that have viewed your ads and been on the receiving end of one of your marketing strategies, your sales team will usually see an increase of opened and answered Sponsored InMail messages sent by your salespeople.

Personal relationships between potential customers and your sales team also help to boost the sharing of content media by the potential client. This makes it beneficial to share the marketing content with the sales team and showing them how to use it.

LinkedIn’s basic profile is a good place to start when you are just starting out on LinkedIn, but as your business gains more connections and a larger network, upgrading to one of the premium accounts can justify the expense by making it up in new revenue.

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November 18, 2020December 20, 2020

Linkedin Metrics and Results

Measuring and monitoring your results and performance against your original goals and objectives is essential.

This is where many businesses tend to fall short of utilizing LinkedIn to generate leads and increase sales.

Many businesses aimlessly post content without checking to see if it’s working. Then after six months, they wonder why their campaign isn’t making a positive impact on their business’s bottom line.

When you take the time to measure your results, you’ll discover more information about your campaign which will allow you to steer your campaign in the right direction to achieve your goals and objectives, while stopping those efforts that aren’t working.

When you work out your strategies and tactics for your campaign, you will be estimating what you need to do to accomplish your business goals and objectives.

However, as your campaign runs, you will be able to see exactly what you need to do to achieve what you originally set out to do.

For instance, after your campaign has run for a while, you might determine that you need to increase the amount of money that you spend on advertising to attract new followers, or you may need to change the kinds of posts you are making to increase engagement and reach.

You need to learn how to make your marketing campaign work for you, which means you need to constantly measure your success against the goals that you set and then constantly adjusting your strategies accordingly in order for you to achieve results.

LinkedIn Analytics

LinkedIn analytics provides you with the metrics and trends of your company page. It is split into two sections, Company Updates, and Followers.

The Company Updates section tracks three areas on your company page,

• Updates
• Reach
• Engagement

The updates area provides you a table with the most recent updates from your company page. The table includes the following information.• A preview of the post.

• The date that each update was posted.
• The audience that the update was sent to, either your followers or targeted audience.
• Which campaigns you have sponsored an update in.
• The number of times each update has been shown to members.
• The number of clicks on your company page, logo, or content.
• The number of times people have liked, commented, or shared an update.
• The engagement percentage of your content.
• How many followers you gained by promoting an update.

The reach area of LinkedIn analytics displays a graph that shows the number of times your updates were seen through a paid campaign or organically. You can select your preferred date ranges from a drop down menu to further customize the data that you view.

Within the engagement section of the analytics there is a graph that shows the number of times a member clicked, shared, or commented on your organic or sponsored content. The graph includes the following information.

• Where your followers are coming from.
• The total number of LinkedIn members following your page.
• The followers that you gained to your page without advertising.
• The followers you gained on your page through sponsored updates or company follow adverts.
• The top five places where your followers are coming from as a percentage of your total followers.
• A breakdown of who is following your company page.
• How your number of followers has changed over time.
• The number of followers compared to other companies.

Utilizing Google Analytics

For a more detailed look at your LinkedIn company page analytics, you can utilize Google Analytics. For example, Google Analytics can provide you the number of people LinkedIn is sending to your website or how many of your connections and followers are converting into customers.

With Google Analytics you can receive advanced reports that let you track the effectiveness of your campaign with a number of social reports.

The Overview Report

With this report, you can see how much conversion value is generated from all of your social channels. It compares all your conversions with those resulting from your social media profiles.

The Conversion Report

The conversion report helps you to quantify the value of social and shows you conversion rates and the monetary value of conversions that occurred due to referrals from LinkedIn and any of your other social networks.

Google Analytics can link visits from LinkedIn with the goals you have chosen and your e-commerce transactions.

To do this you will need to configure your goals in Google Analytics. You can do this under the Admin menu, in the goals section. Goals on Google Analytics allows you to measure how often visitors take or complete a specific action.

You can either create goals from the templates that are offered in the program, or you can create your own custom goals.

The Networks Referral Report

This report tells you how many visitors LinkedIn and the other social networks have referred to your website and shows you how many page views, visits, the duration of the visits, and the average number of pages viewed per visit. From this information, you can determine which network referred the highest quality of traffic.

Data Hub Activity Report

The data hub activity report shows you how people are engaging with your site on social networks, like LinkedIn. You can see the most recent URLs that were shared, how they were shared, and what was said.

Social Plug-In Report

The social plug-in report will show you which articles are being shared and from which network. This is important to understand which sites are driving traffic to your site and providing you with the insight to change your marketing approach if necessary.

The Social Visitors Flow Report

This report shows you the initial paths that your visitors took from LinkedIn and other social sites through to your site and where they exited.

The Landing Pages Report

This report shows you the engagement metrics for each URL and includes the number of page views, average visit duration and the pages viewed per visit.

The Trackbacks Report

This report shows you which sites are linking to your content and how many visits those sites are sending to you.

This can help you work out what kind of content is the most successful so that you can create similar content. It also helps you to build relationships with those who are constantly linking to your content.

Tracking Custom Campaigns

Google Analytics lets you create URLs for custom campaigns for website tracking. This can help you to identify which content is the most effective in driving visitors to your website and landing pages.

For instance, you might want to see which particular updates on LinkedIn are sending you the most traffic, or you may want to see which links in an email or particular banner on your website are sending you the most traffic.

Custom campaigns allow you to measure these results and see what is and what isn’t working by allow you to add parameters to the end of your URL. You can either add your own URLs or use the URL Builder.

To use this feature, simply type “URL Builder” into the Google search box and click on the first result. The URL builder form will only appear if you are signed into Google.

You can then add the URL that you want to track and complete the rest of the fields and click submit. You can then shorten the URL with bit.ly or goo.gl/.

Once your custom URL is established you can track the results through Google Analytics.

Tracking the results of your marketing campaigns on LinkedIn is an essential part of generating more leads to your website. By running these reports and adjusting your strategy based on the results you can adjust your current marketing strategy to increase the leads you receive and improve sales.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

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November 17, 2020December 20, 2020

Power of Linkedin Groups

LinkedIn Groups provides businesses a place to connect with other members who are in the same niche or industry and share information, make connections, share content, post job vacancies and network.

As a member of LinkedIn, you can join up to 50 groups at a time. However, even though you can join up to 50 groups, this can spread you thin. It is much better to be active in just a few groups than to deplete your resources by trying to participate in too many.

LinkedIn Groups offers you the opportunity to connect and interact with other members, join discussions, share your knowledge and build influence, authority, and credibility in your industry, become a top influencer, expand your reach and find followers, and source information and increase your knowledge base.

However, it is important to remember that you shouldn’t use LinkedIn Groups to blatantly promote your products or services.

Joining a Group

One of the major advantages of joining a group on LinkedIn is that members appear in the search results of that particular group.

So, if you go to a group and click the number stating how many members the group has, you can see whether any of your connections are already members.

To find groups that you are interested in, you can click on the “Interests” tab on the top menu of your profile and then click on “Groups” in the drop down menu.

This will allow you to search groups based on keywords that you enter and start filtering and viewing the results. You can view “Open Groups” without joining but you can only view content of member only groups once you’ve joined.

There are over a million groups currently on LinkedIn so you can afford to be selective when choosing the groups you want to join.

Before joining, however, you need to make sure that you’ve worked out what your goals are. Are you looking to build connections and relationships or do you want to gain knowledge from key influencers, or establish yourself as a thought leader in your industry?

If your main goal is to drive traffic to your website or blog, then you need to look for groups that will allow you to post links.

When searching for groups you can view the descriptions of the group along with the group statistics. The group statistics will show you the number of members the group has, and the number of discussions and comments that have been made.

Joining smaller, lively groups with a lot of interaction may be more advantageous for you as opposed to joining larger ones with little activity. This is where quality can significantly outweigh quantity.

The demographics of the group are also important. It might be a huge waste of time joining a group where most of its members are international if you are running a local business. Taking a look at the group’s activity feed can help you see whether the group is relevant to you and whether you think you might be able to contribute in some way.

After you’ve made your selection and joined a group or two, you can introduce yourself and start commenting and joining in on the discussions. If you are looking to build influence then you need to stay active and engage with the other members and contribute to the discussions taking place.

LinkedIn keeps track of the interactions that take place in groups and appoints ‘The Top Influencers of the Week.’ You can view this list at the top right of the group page to see who have contributed and participated in discussions and liked and commented the most.

This is a tremendous opportunity for your business to gain exposure and for your brand if you are appointed to the list.

LinkedIn Discussions

Discussions on LinkedIn are a great way to communicate with others in your niche and build connections with like-minded individuals. To start a discussion in your group, hit the ‘Discussions’ link at the top of the group page and add a title and description for your discussion.

You can add an article or ask a question. You also have the ability to post relevant content with a link to your company page, website or blog. You should also check to see if your group has a special section for adding promotions and jobs.

You can participate in discussions by liking and commenting on the discussion and you can also follow a particular discussion and receive updates anytime someone comments on the post.

The Benefits of Starting Your Own Group

If you are unable to find a group that meets your needs, you might want to consider starting your own LinkedIn Group. Creating your own group has a multitude of benefits, especially if you are a company focused on B2B sales.

Raises Your Profile

When you create a group on LinkedIn, your name, as the creator, will be clearly featured as the owner of the group. Being able to successfully run a group will help you to be seen as a thought leader in your industry.

The more you contribute to the group personally, by interacting with its members and offering valuable content, the more you will build your credibility and be considered an expert in your niche.

Lets You Send Weekly Emails

As a creator of a LinkedIn group, you are afforded the ability to send emails to your members every week. This provides a great opportunity to gain attention by sending your members the links to your top quality content relating to the group subject matter.

Drives Traffic to Your Website

There are a few ways that you can use your LinkedIn group to drive traffic to your website or blog.

• Add your URL to the group profile to gain more exposure.
• Include your URL in the welcome message that you send to the group.
• Include your URL when you send valuable content to your
members in your weekly email.
• Create discussions within the group and including your URL.

Creates Community

People love to be part of a community and join with like mined people and engage in discussions. If you are the creator of a thriving group on LinkedIn, you can bring people together and help them make connections. This will create trust with your members and good will toward you and your brand.

Expand Your Personal Network

Creating a group on LinkedIn is a great way to build connections with others. If your group is active then members are going to want to connect with you because you are the authority and you are likely to receive numerous invitations to connect with other LinkedIn members.

Generate Leads and Sales

When you send out your initial welcome email and thank people for joining your group, you can include details and benefits of joining the group and provide a brief background and description of you and your business.

You can also invite them to join your newsletter or invite them to connect with you on your other social networks.

LinkedIn groups is a great way to become active on the social networking platform and can help you get connected with potential customers and other thought leaders in your industry.

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November 15, 2020December 20, 2020

Get higher conversions of leads with a good profile on LinkedIn

When it comes to marketing your business, you have to have a complete and updated profile.

Having a complete profile is the best way to increase views and connection requests, as well as showing up in searches run by potential clients and connections.

LinkedIn provides a completion tool so you can keep track of what parts of your profile are complete and what still needs your attention.

It also provides you with tips to help you complete your profile, and even writes a complimentary summary for you based on the information you put in when you are creating your profile.

If you want to start increasing the targeted leads you receive from LinkedIn then you need make sure that you have an interesting, eye-catching, and easy to follow profile. It is important that you have a clearly stated mission statement for your company.

Your company’s profile is where you can show your target audience why you are the best choice for their solutions. There are many ways that you can use your profile to your advantage.

Keeping Your Profile Up to Date
An important aspect of your profile is always ensuring that it is up- to-date and accurate. You need to continually review and refresh your profile, profile photos, connections and skills because all of these elements will change over time.

Make sure that your contact information is always up-to-date so that potential customers can reach you if they have a question or want to move forward with working with you.

Along with including your email and phone number, you also want to include your web address, Facebook and Twitter handles, and any other communication avenues that you use.

You want to make sure that your personal and company profiles are kept separate. Company and Showcase pages are free on LinkedIn and have more customization options for your company and has distinctive features for your business to use.

Adding a Profile and Cover Photo

You want to include a profile picture that clearly represents your company. It is important that you use a clear, concise photo of your logo that is approximately 1400 x 425 pixels.

Your cover photo should also be representative of your company and its products or services. Recent studies have shown that an active photo helps to draw attention to your profile.

Choosing an active photo that represents your company provides a level of personability to your company. Since buyers are more likely to purchase from companies with some level of humanity, you want to show that you company is approachable, warm, and friendly.

Your profile photo should be your company’s logo, while the cover photo should be representative of what your mission statement is.

If you are an individual marketing yourself, your profile photo is your first impression on people who are viewing your profile. You want to make sure that you keep it professional, as well as infusing your personality.

Adding your profile photo will increase your visibility by seven times, while not having a photo will make your profile either seem shady or as though you aren’t serious about building your network and elevating your company.

It is also crucial that you set your profile photo to public to increase searchability.

Your cover photo can be used for many additional impressions of you. Again, pictures showing you in action tend to get a better reaction from your target audience. If you can show yourself doing your job, buyers can make a better connection to you in a position or the products or services that they are seeking from you.

Your cover photo can show things like promotions, parts of your portfolio, or things that build your credibility or authority on your subject. Do not limit your cover photo to just generic pictures of mountains or skylines.

Your company cover photo should represent your mission statement. If you can show employees of your company, you will further humanize your company.

This is especially important in a world where business connections are increasingly done online, being able to connect your potential customers with a real-life image of who they will be working with can encourage relatability and build trust with your target audience.

If you are a small company with only a few employees, you can use your cover photo as a mini-collage of your business in action, or even place your most effective ads in the spot.

Creating the Profile Section

If you want to increase your leads then you have to have a complete profile. You want to make sure your “About Us” section includes your mission statement and clearly states what your company offers.

Check that your employees have linked their personal profiles to your company page as well so that their connections can see your company updates.

When you are working on your “About Us” portion of your profile, you want to write it with your target customer in mind.

Create an emotional response by telling a story that identifies a problem faced by a client, point out the obstacles that cause the problem, and then offer your solution, being sure to state why your solution is the best.

Make sure to complete two to four related content pieces that are relevant to your purpose. You might also want to consider including how your other clients have been successful with you.

Make sure that you complete all of your company details, including where you are located, what you do, when your company was founded, and your website. Include different media, photos, and videos to break up the text and increase engagement. Having a text heavy profile will make it look as though you don’t know how to use other formats and it will show your lack of creativity.

Be sure to include customer testimonials on your company page, especially ones by influencers and those with large networks.

The more trusted and well-known your clients are, the easier it will be to grab new leads, and you are nine times more likely to pull business from word of mouth over cold solicitations.

While having customer testimonials is necessary for promoting your company, you don’t want to keep all of them on your page. Be sure to remove old and out of date testimonials and those that highlight accomplishments or skills that you have retired from your profile.

Recent reviews are valuable in keeping your profile current and fresh.
Additionally, if you receive a current recommendation that is either not well-written or focuses on a subject other than how you helped a client, you probably won’t want to include those on your page because even endorsements and recommendations written by others will reflect on you and your professionalism.

Creating a profile with the intent to market your product or service is essential to your marketing objective.

Including Keywords In Your Profile

Including keywords in your profile is important. The keywords that you use in your profile are what makes your company searchable.

You want to be sure to frequently use keywords that are related to your products and services. Marketers, salespeople, and recruiters all have a specific set of keywords that they are searching. The keywords that you use to describe your business are essential.

If you aren’t sure about how many keywords you have in your profile, you can copy and paste your profile into a wording program like Wordle (https://wordle.net) to see which terms you’ve used and how many times they are used in your profile.

If you find that you haven’t included enough of the right keywords, you can take the time to adjust your wording to increase the frequency of the preferred keywords.

If you don’t know what the popular keywords are, you can analyze the profile of others in your industry the same way. Just make sure that you rewrite the text in your own words to avoid any issues with plagiarism.

Publishing Content

A substantial part of your profile will be the publishing section. It is important that you use this section to publish content that you care about and that relates to what your company represents.

You want to keep your articles and whatever else you publish on the site free of typos and other errors. The content that you publish will show your audience that you are knowledgeable about the subject and that you can clearly communicate your ideas.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com/training

November 12, 2020December 20, 2020

Crank out new Video Content with Vidnami

Everyone knows that Video marketing is a Powerful Tool.

If you have never done a Video before you may be faced with many Stumbling Blocks.

How should I record the Video?

Do I need special tools to put my video on Youtube.

But if you are like most people the Fear of getting in front of the Camera can Stop you from ever getting started.

I believe it is always great to conquer fears and work on getting into Video marketing.

To get content out quickly using a Software like Vidnami can be a real game changer.

Using Vidnami you can turn a Blog post into a Beautiful Video with a few clicks of the mouse.

Vidnami has just released a new “Viral Meme” style video that is perfect for social media content and video ads.

I have been using the software for many years.

As you know video is now critical for just about every aspect of digital marketing today…

However, because creating videos has always been a laborious, expensive and highly technical process, in the past it’s really only been available to big businesses with BIG budgets.

But finally that’s all changed…

Because Vidnami’s revolutionary new video creation system is SO EASY to use, generating tons of professional videos that produce an avalanche of traffic is now anyone’s game…

And it’s fast, REALLY FAST…

Here are some tips to be able to Crank out New Content Daily.

Content Creation Strategy.

Listen to Good Youtubers, Daily.

Use your Blog to make rough drafts of content you want to create as you get ideas During the day.

Whether it is an Idea you got from a Training, a product review, or just a Rant on something you are experiencing through your journey to a better lifestyle for you and your family.

Put these Ideas on paper or why not go one step further and title a new Blog Post.

Repurpose old blog content into videos

As an Entrepreneur, we never stop our education.

We study tools, Strategies, and personal development daily.

We attend product Webinars, Company training and Live Events,

The notes we have taken should be put into Blog Post and turned into Video.

Everyone knows Video is powerful and should part of our overall marketing plan.

Vidnami Can turn a Blog post into a beautiful Video in minutes.

This is a Great way to take a new or old Blog post and multi-purpose into a Video and it is Quick.

The product breaks the Blog or an article into small amounts of Text onto beautiful Slides which you are able to Edit.

This is how it works:

Automatic Captions

Vidnami automatically transcribes your clips and effortlessly creates captions.

Clip Selection

Vidnami uses artificial intelligence to ‘read’ your text and automatically selects video clips from our library of 790,000+ clips.

No Video Editing Necessary

Vidnami automatically combines your text, clips, voice track and music. No video editing experience needed

Make It Your Own

Easily add your logo, choose colors, select fonts, and insert your own clips/images/music to make your video unique.

Music For Every Occasion

With over 30,000 royalty-free music tracks from Storyblocks to choose from, you’ll always have the perfect sound track for your videos.

None of this will work if you are not constantly learning and taking action in your Business.

Make sure you are writing 3-5 blog posts ideas down a Day.

If you are new to working your business this may seem like a lot but just start.

Get a Blog, start keeping track of ideas and then turn them into Videos.

Try Vidnami for Free:

https://www.vidnami.com/c/Barbara5-vn-freetrial

November 10, 2020December 20, 2020

Exploring and Developing Additional Income Streams

Exploring and developing additional income streams are worth your time and effort. As a person who cares about your financial affairs, surely you’ve tried to think of different methods and strategies to keep money flowing in. After all, the more income streams you have, the better life you can live and the more prepared for the future you’ll be.

So how do you go about trying to find ways to bring in more money on a regular basis?

Use these ideas as your inspiration to discover your own strategies for getting additional income streams flowing into your bank account:

Do a thorough self-evaluation. List every talent or skill you have. Be open-minded during your self-evaluation. Then, explore how you can earn money using these skills.

Are you good with numbers? A fast typist?
Have you often written lyrics to songs or recorded your original short stories?
Maybe you can sew, make a yard look great, or think creatively.

Consider how you might use the internet to bring in money. You can start your own website with only a few extra dollars.

Get a domain name and hosting and use WordPress.org for excellent, easy, and free website management software to set up and run your site. A domain name at GoDaddy.com costs less than $15 and you can host your website at HostGator.com for only a few dollars per month. There are plenty more excellent places to acquire domain names and hosting as well.
Add on advertising to bring in some income.
If you like to write poems or report on local news, you can write articles and post them at one of a number of websites and earn money for your page views.

Also using the internet, take on work you can do on your computer during your spare time. The number of worksites online is mind-boggling.

Sites such as oDesk, Elance, and others provide listings of work that is available immediately.
If statistical typing, writing short blurbs, or helping internet entrepreneurs to organize their website information are skills you have or can develop, your financial future is rich with opportunity using the internet.
Bringing in steady money online is a realistic income stream to start developing today.

Consider turning your hobbies into income streams. Maybe you sew well or can design and make purses to sell. Or maybe you’re a fix-it person and actually like doing repairs for others. Arts and crafts projects also sell well.

Even 4 or 5 hours per week of a marketable hobby will provide an additional income stream.
Plus, you’ll improve your skills and level of creativity by continuing to make and sell your crafts.

The key is to think out of the box. Refuse to allow your anxieties to get in the way of trying something new or different to get an income stream going.
Be brave. If something doesn’t build the way you hoped, start another new income stream.
Confidence is an important aspect of finding and developing additional income streams.

Remember that when it comes to the internet, the possibilities for earning money are endless. Keep working at it and don’t give up.

Open your mind to the many possibilities that you have all around you for additional income streams. If you push yourself to go forward and start 2 or 3 different activities to bring in a trickle of cash and keep it going, a few years from now you’ll be surprised at the impact you can make on your budget as each income stream grows.

Explore and develop at least two additional income streams over the next year and watch your income soar.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com/training

November 9, 2020December 20, 2020

Pursue Your Dreams And Silence The Noise

I know a young and successful entrepreneur whose mother told for the longest time that she would not amount to anything but would get pregnant early and throw away her future.

She constantly heard it being said to her that she was a bad example to her younger siblings and that her mum wished she had never brought her into her home when she remarried.

Maya (the lady in question) was born as a result of her mother’s first unhappy marriage and perhaps that was the reason she became a victim of all that emotional abuse.

She however always felt it in her heart that she was going to be a great person, well-known in society and that she became.

Positive Action

When asked how she managed to see a picture so beautiful and totally different from the one painted by her mum she replied, “Of course I was deeply hurt by the daily negative words but with time I learned to tone down her voice.

It took me convincing myself that the unkind things said to me were untrue to finally succeed in phasing them out of my imagination”

Why parents, guardians, and sometimes siblings feel the need to crush the very people they should be supporting is a broad topic worth thoroughly researching but reality shows that for different reasons they do.

You may have had first-hand experience of such down-talking that got you so demotivated you stopped trying to become the success you initially thought you could be.

Maybe you even saw yourself slowly fit into the ugly mold they crafted for you with their words but there is good news for you: you can learn to silence the noise that was administered into your mind which later began to affect your imagination.

You can learn instead to create your beat and begin to dance to the tune you enjoy.

Dare to challenge the soundness of the things you have been told by other people.

Most people voice their opinions coming from biased perspectives, why then would you let your life be shaped by these?

You have the final say concerning the direction your life takes and your destiny?

In the fight to realize the picture you have of yourself and your future, you need to discard all other images that don’t align with your belief. Decide what your truth is and count all contradicting statements as lies.

Sometimes the problem causing you to lean so much on what other people say to you is lack of confidence or thinking too highly of them than you should.

When you believe they are wiser, more observant, or better judges of character then it follows that you begin to take what they say as true.

Why don’t you believe yourself to be those things instead? Why won’t you take on a new mentality that assumes that you are powerful, wise, and certain of what you want in life?

Noise may come from within sometimes. Some people are champions at taking shots at themselves!

If that is you then now is the time to stop.

You can consciously decide what you entertain in your thoughts and what needs to be fired from them immediately.

If for example you are working out and eating healthy so that you lose weight and yet daily you tell yourself that you are fat and unattractive then you are shooting yourself in the foot.

Indeed it may be that you aren’t even aware of the disempowering thoughts and words you have about yourself because you have repeated them enough times that they have somehow become a part of you.

Take time today to assess the thoughts you have of yourself and actively discard all the negative ones.

Be merciless when it comes to shutting out all the noise within and without.

Have you ever tried to listen to a radio station a couple of Hertz out of its perfect frequency?

The unwanted noise competing with the ‘good’ noise you wanted to hear was agitating, wasn’t it? Increasing the volume didn’t help either because it made the noise louder as well.

It is the same thing in your life. You need to silence the noise that competes with the melody of your dreams.

This, like most things in life, is a process.

Your diligence determines your speed in the sense that if you chase away a thousand negative thoughts meant to cripple and dissuade you from running your race today, tomorrow you may need to cast away nine hundred and ninety such thoughts.

The following day they would become less as your mind got accustomed to the new way of thinking that is positive and progressive.

You cannot give up until you get to that place where the dominating notions are positive.

Consistently declare the goodness you want to see in your life even when negativity stares you in the eye.

Do not be intimidated.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com/training

November 7, 2020December 20, 2020

Creating Passive Income When You Have a Full-Time Job

Learning to balance work and other activities is important. It’s especially difficult to put in a full day at your regular job and then go home and work some more. But if you want to create passive income, it will require some additional effort.

recognize opportunities

Creating passive income can greatly enhance your financial well-being. If you have any desire to break free of your full-time job, it will require you to put in some quality time at home getting those passive income projects up and running.

Consider these ideas for creating passive income when you’re working full-time:

Think about the best times to work. Maybe waking up earlier each morning is a viable option. Perhaps you can work through your lunch break. Are evenings best? Would you rather work all weekend and have your evenings free?

There isn’t a perfect strategy, but you need a starting point if you want to achieve success.

Set a schedule. A common misstep is thinking that you can work on passive income streams whenever you have free time. But “free” time is hard to come by. Therefore, it’s helpful to create a specific schedule and stick to it.

Treat your pursuit of passive income sources as you would any other regular job.

Eliminate distractions. We all have our ways of distracting ourselves, whether it’s with TV, the computer, or food. Others get sleepy when faced with work they’d prefer to avoid. Do whatever is necessary to stay focused on the work at hand.
Make a list. Before you go to bed each night, make a list of the things you want to accomplish the following day. When it’s time for those tasks, avoid working on anything else. Keep working until you’ve completed all the items on your daily list.
Take advantage of breaks in your day. Ideally, you’ll have some things you can do when you have a few extra minutes. Maybe you can make a few phone calls or respond to emails.
Avoid working on your passive income activities at work. It can be tempting to spend some of your regular work hours on your passive income projects, but avoid doing so. Many companies monitor internet usage and emails.

Be cautious and avoid jeopardizing your job.

Get involved with smaller passive income projects. It may be difficult to find a good 200 unit apartment complex for a great price, get commercial financing, hire management, and oversee the project when you’re already working 40+ hours a week. Start small and build from there.

Take planned breaks. Every few weeks, consider taking a week off from your passive income activities, even though it might seem like you’re losing ground. Your productivity will be about the same, but you’ll be less overwhelmed and much happier.

Studies have shown that marathon runners will finish a race faster if they walk for one mile after running four. It’s the same idea.

Keep your projects to yourself. You might want to refrain from discussing your other passive income activities at your full-time place of employment. Many bosses take exception to the idea of you earning extra money outside of your regular job, thinking your free time ought to be spent working harder for them.
Learn to meditate. Meditation is a great way to give your mind a break. It’s one of the few times your brain gets to rest. As long as you’re thinking, your mind is still working. Learn to relax and focus.

It’s challenging to manage a full-time job along with other activities. Limit yourself to the most important tasks and use your time wisely. Passive income takes some time and effort to create. Ensure you’re giving yourself adequate time to manage it all.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com/training