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What’s Your Job as The Owner of Your Business?

As a small business owner, you probably think that you have a lot of jobs to do. Some people like to describe the job of a business owner as one that wears many hats. As the saying goes, sometimes you have on your salesperson hat, sometimes you have on your finance hat.

 

It depends on what is happening what your job is at any moment. However, your main job description as a business owner is to plan and organize the daily operations of your business.

 

On any given day, you may be responsible for:

 

  • Developing your business plans
  • Arranging financing
  • Hiring staff or contractors
  • Reviewing sales
  • Developing marketing strategies
  • Overseeing daily activities
  • Identifying opportunities

 

All of these jobs represent your main function as a business owner, which is managing your risk.  In each of these jobs, you really don’t physically do anything other than analyzing what someone else did for you, whether it’s automation or human.

 

Therefore, when you realized that you don’t need to physically do the tasks that you design, your job as a business owner becomes a lot simpler and can be boiled down to risk management.

 

When you realize that your job as a business owner is really one of risk management, it becomes a lot clearer what your main function is as a business owner. Realistically, you may have to wear a lot of hats at first, doing the tasks defined for each, — but it’s your choice to do the projects yourself or not as a business owner.

 

In fact, one can argue that it’s best for a business owner not to physically do the tasks that don’t require them since you only have so many hours in the day. It’s always, or should always, be less expensive to outsource or automate where you can. But you do have to start someplace, and most small business owners start out doing all the tasks themselves.

 

In any case, it can help to understand that finding and setting up automation in your business is one of the roles you play as a business owner. By doing so, you’re going to reduce risks associated with your business because you’re going to ensure those tasks get done in a timely fashion by someone (or something) who knows what they’re doing.

 

The more you can automate, the fewer things you have to outsource, and the bigger and better you can build your business because you’re going to free up your time to do more of what an owner does instead of the tasks involved in each area. After all, one of the reasons you started your own business is so that you can have more work-life balance, right?

 

One can argue whether the idea of balance even exists, but it’s clear that if you’re doing the job of 10 people, it’s hard to find that time freedom, much less anything resembling balance. In fact, you’re very likely to get burned out if you’re a small business owner who thinks that you have to physically do everything in your business. Instead, realize that part of risk management is to find ways to free up your time so that you can devote yourself to discovering new opportunities for your business.

 

 

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What’s Your Customer’s Buying Journey

 

One of the first things you need to learn about your business is your customer’s buying journey based on the sales funnel. Big businesses like to call this their customer relationship management pipeline. They tend to use a few basic pipeline structures that follow their customer’s buying journey from awareness to delight.

 

The truth is that no matter what type of business you have, the basic sales funnel is the same and defines the buyer’s journey.

 

  • Awareness
  • Interest
  • Consideration
  • Decision
  • Delight

 

Map your customer’s potential journey so that you can visualize where you need to place touchpoints. For example:

 

  • Awareness – Sync your favorite apps such as Google Sheets, Aweber.com, and other apps using software like Automate.io or Zapier.com to deliver the right content at the right time based on the customer’s behavior.

 

  • Interest – Automatically deliver email subscribers content that teaches them about the products and services you offer via your email software as well as your website using auto sequences and conversational chatbots.

 

  • Consideration – This is when the buyer really wants what you have to offer, and it’s your sale to lose or gain. You can automate content delivery that asks for the sale, such as delivering a free webinar to them. Using the right software, such as offered by HubSpot Automation and others, you can even let the software generate new one time offers based on their behavior.

 

  • Decision – Depending upon the type of business structure you have, whether it’s a course or a physical product or not, you’ll want to help them make the choice to buy by setting up automated discovery call appointments. You can synchronize your website with scheduling software like Acuityscheduling.com to let your customers schedule their own call.

 

  • Delight – Finally, you can create a whole new funnel to use during the post-purchase stage in order to elicit customer delight. When you delight your customers, they’re going to make more purchases and recommend others to you. One way to do this is to automate the onboarding of new customers so that they receive enough information to want to stick with you.

 

People add different steps along the way to each of their funnels based on the path the buyer likes to travel on their buying journey. Each step is a chance to streamline and automate part of the process. To make your customer’s buying journey successful, you’ll hopefully lead them through the entire process past the point they decide to buy your product to include customer delight, loyalty, and advocacy when it’s appropriate.

 

 

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What’s Your Business Type?

 

Do you have a store where people purchase products, or do you offer a service like coaching?

Maybe you offer courses and classes, or you provide customer support or something else entirely? Whatever you offer, how you have structured your business is vital to determine before you start your automation plans.

3 step plan

If you have an online store that people come to in order to purchase products from you, the way you automate and run your business will be very different from the way someone who offers courses or one-on-one personal services does.

 

So, consider what your business type is.

 

Online Store

 

If you sell any type of product, whether it’s physical or digital, with a shopping cart, you have an online store. You may be selling books, content, and even courses if you’re selling them as a product without your extra coaching and input. Essentially if you sell anything online in a shopping cart, you have an online store and can use a lot of automation tips for online stores.

 

Virtual Services

 

If you sell any type of service, administrative, one-on-one coaching, and so forth that you perform at a distance, using your website as your storefront, you are a service-based business. As a service-based business, you’ll organize your business and market yourself differently from an online store where you don’t speak to the customers directly yourself and sell products directly.

 

Virtual Support and Consulting

 

You may also offer only virtual support and consulting without offering direct service. For example, you may coach your clients to create a sales page, set up a freebie, set up a discovery call, but you don’t do it yourself, you simply advise them on what to do, and the client with their team does it. This is an entirely different business structure than a business that does the services directly or delivers the product directly.

 

Virtual Training

 

If you offer classes and “how-to” information to your customers via courses, classes, and content, you have a business that provides classes either self-paced or teacher-led this is a training business. A training business sometimes needs more personal input and engagement than a storefront that just sells the complete self-paced course.

 

There are numerous opportunities for automation in each of these business structures. But first, you need to write it down. What does the composition of your business look like? What do you do for customers and clients, and how do you do it? Is it hands-off or hands-on, or a combination of both? The more you can document how your business works, the easier it will be to find ways to automate and outsource.

 

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WALKING WITH A PURPOSE

 

One way to make walking not only healthy but also beneficial is to find charities to walk for. Basically, the way it works is you find the charity and set up the walk by asking your friends and family to donate to the charity based on the number of miles you walk. This type of walking gives you extra incentive to get in shape, stay in shape, and keep walking.

 

Use an App

 

A great app for this is called Charity Miles. Basically, you just download the free app, which is suitable for both Apple and Android operating systems. Set up your account and choose your charity. It will track your movements and report to the system. When you walk, it tracks it and sends the earnings to your charity of choice. You can find sponsors through the app as well as by asking friends, family, and small local businesses to sponsor you.

Link – https://charitymiles.org/

Seek Out the Charity

 

If you already know what charity you want to walk for but you don’t want to use one of the apps, you can reach out to start your walking for a charity event by contacting them directly to work out the details. Some charities already have yearly walking events that you can join and sponsor in your local area. You can look for more charities at ACTIVE.

Link – https://www.active.com/

 

Set Your Goal

 

Set your walking goals based on how much money you want to make and how much buzz you want to create for the fundraiser. You can make it challenging or fun depending on the audience you want to attract. Some people prefer a leisurely walk with food and lots of talking, and others want a fast walking race.

 

Be Aware of Your Fitness Level

 

Before you start, you want to know about your fitness level. Can you walk for long periods without an issue? Even if you can only walk 30 minutes at a stretch, you can still raise money for your favorite charity, but knowing this level can help you set more realistic goals.

 

Train for Your Fundraiser

 

One way to ensure you meet your goals is to train for the fundraiser. If you want to walk a 50K for the fundraiser, you should work your way back from the date of the fundraiser and set up a training program that gets you to that goal when you’re ready to do it. For example, you may want to add 100 to 1000 steps a day until you can make it.

 

Be Ready to Motivate Others

 

When you are doing a charity event (even if you’re using the apps available to do it), you’ll make more money for your organization if you motivate your sponsors and your team if you have one by training, ensuring you are prepped and ready, and having high spirits about your goals and what you’re doing.

 

Don’t forget that there are already yearly walks for many charities. You can find out more about walking for charity by approaching specific charities directly or using Charity Miles or ACTIVE mentioned in this article.

 

 

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8 TIPS TO BRAVE THE WEATHER WHEN WALKING

 

The thing that often puts roadblocks in people’s way when it comes to establishing a firm walking routine is the weather. These tips will help you navigate and plan for that happening – because it will happen. That way, nothing gets in your way. Remember, if you have a plan you can implement it.

 

It’s Raining

 

When it’s raining and wet outside, it’s tempting to say you’re not going to walk out there. Certainly, you don’t have to – you can walk in a mall, at a gym, and in other indoor areas if you want to. However, walking in the rain isn’t generally unsafe.

 

It’s essential, like any other time, that you dress for the weather. If it’s raining, wear rain gear for walkers so that you can still use your hands to protect yourself from a fall. You might be surprised that walking in a gentle rain when it’s above 60 degrees F outside can be fun.

It’s Snowing

 

One issue with snow is the cold and the potential for ice. Check the weather to ensure it’s not too cold, and there are no warnings about dangerous cold. Even if it’s at freezing doesn’t mean you cannot walk if you have the right clothing and shoes on.

 

Take shorter, smaller steps to avoid slipping, and wear the right gear to protect you – including the correct type of shoes and outerwear to protect against wind and wetness in order to keep your body safe.

 

There’s Ice Out There

 

One of the times you might want to consider skipping walking outside is if there is ice or there is a significant wind chill factor. If you do find yourself walking on ice, it’s important to take smaller steps that are more like marching than walking normally. This will help you avoid slipping.

It’s Hot as Heck

When it’s hot outside, you can still walk. However, it is important to understand that there are times that it’s best to stay out of the heat. The main thing about heat is to ensure you wear the right clothing as protection, are drinking enough water to stay hydrated, and that you protect your skin and head from the heat.

It’s So Humid

 

Walking when it’s humid will make it feel much hotter and less comfortable, but you can still do it. You may need to walk slower, drink more water, and take more breaks. Wear thin cotton clothing so that it helps wick away the moisture from your body so that you can avoid chafing and blisters on your feet. Consider taking a change or two of socks for a longer walk.

 

There Is No Humidity

 

While it’s always more comfortable outside even in hot weather when there is low or little humidity (as in the desert), drinking enough water is even more important. You should wear clothing to cover your entire body and your head to keep cool, plus plan on taking at least a gallon of water with you for each hour you plan to walk. You need way more than the eight glasses a day in this type of climate; in fact, you may need up to 30 cups of water.

 

It’s Cold Outside

If it’s cold but not snowing or raining, walking is a good thing to do. If it’s not too cold to be outside safely (look at your local weather information), you can walk like you usually do even if it’s down as low as freezing if it’s not too windy or bad weather. Dress appropriately and you’ll be fine.

It’s Just Not Safe Outside 

 

If you have determined it’s just not safe for you to walk outside, or you simply don’t want to due to the bad weather, you don’t have to. You can go to a gym with an indoor track, the local indoor mall, and other indoor areas to walk, including a treadmill in your home when needed.

 

Walking in inclement weather is not hard to do. You simply need to dress accordingly and take enough water with you to keep yourself hydrated and healthy. If it’s too uncomfortable, you can do just as much walking inside if you prefer.

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9 TIPS TO ENJOY WALKING

 

No matter how good something is for you, sometimes it can seem boring. Many people love walking but if you’re having issues getting into it, consider these tips for making walking more fun.

 

  1. Try New Walking Trails – Giving your eyes and mind more to see is a great way to make walking more fun. Try walking around a historical neighborhood, walking on a mountain trail, or following someone else’s trail that they’ve documented through one of the walking apps.

 

  1. Play a Game – Many people love playing games to walk. Organize a scavenger hunt and other activities that incorporate walking. That way, you can get others involved in the fun and get more steps in.

 

  1. Pick Up Trash – One way to do good and walk more is to adopt an area that you pick up the trash in. This will slow your pace, but it’s an excellent way to get in the steps you need while also doing something great for the environment. And if you’re lucky, you live in a recycling area which might enable you to earn some cash by recycling aluminum and glass that you find.
  1. Reward Yourself – Set up periodic rewards for yourself. For example, if you reach 50,000 steps before Friday during the week, set up a massage to reward yourself for reaching your goals.

 

  1. Hunt for Treasure – Many people love geocaching. Basically, people are hiding things to see all over the world in places people like to walk or hike. Finding a treasure can make walking fun. To find out more, visit this site: https://www.geocaching.com/play

 

  1. Take a Friend – Arrange friend dates for walking. Taking a new friend on each of your walks is a great way to catch up since you can talk while walking fast and getting in a workout.

 

  1. Add Power Walking Intervals – It can really take your walk to the next level if you incorporate different styles of walking into your program. Try walking fast for one minute, then walking at your average pace for ten. If it’s safe, drop and do some push-ups every ten minutes to make your walk more challenging.

 

  1. Count Your Steps – Counting your steps using a pedometer is a great way to challenge yourself and to add fun to the walk. When you can compare your walking with others by using one of the apps like Fitbit.com and participating in their community, it can become more of a challenge and therefore more fun.
  1. Track Your Progress – When you track your progress, it’s fun to see the results. Take your weight and measurements before you start a new walking regimen. Periodically check up on your stats from the steps you took, to the trails you followed, to the way it’s affecting your body.

 

If you are really having struggles, find a way to incorporate walking into your day that is more natural. For example, park far from the entrances, walk to the store instead of Ubering, and incorporate walking into every part of your life when you can instead of using modern conveniences.

 

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6 TIPS TO CONSIDER WHEN POWER WALKING

 

Speed walking, power walking, race walking… These are terms that describe walking very fast without running or going into a jog. The main reason for speed walking over running and jogging is the damage that running can do to your body. Speed walking is a low-impact way of exercising that enables you to get more out of your walking workout.

 

Here are tips to follow if you are a beginner to make sure you get the most out of this type of walking.

 

* Stay Hydrated – Start your walk hydrated and then drink small amounts throughout your course. Don’t over hydrate yourself by drinking too much, but keep a keen eye on the amount of fluid you are ingesting to ensure your body stays optimally hydrated.

 

* Your Posture Is Everything – When you are speed walking, it’s imperative to keep your posture correct. If anything hurts, you may be doing it wrong. It can help to have someone checking in with you. Your spine should be straight, you should not be leaning forward or backward, and you should look straight ahead (not down). Keep your chin up so that you can reduce pain on your neck and back.

* Keep Your Form – The way to walk when you are speed walking is different from your standard walking form. You need to relax your shoulders, keep your spine neutral, and keep your core tight. Ensure that you take natural strides that cause you to roll from your heel to your toe, giving you lift from your toes. When you want to go faster, don’t make your strides longer – just quicker.

 

* Wear the Right Shoes – You still need walking shoes that fit you well. It can help to go to a real shoe place to get fitted correctly with the right type of walking shoe. You also need to replace them every 300 to 400 miles of walking to ensure proper protection.

 

* Start Small and Add Daily – Don’t try to start speed walking 10,000 steps in one day. Instead, work your way up to it. You can add some speed walking into your daily walk for a minute or two at a time, working your way up until you are doing the entire course speed walking.

* Find a Coach – You need to mind your form so much that you probably should at least find a coach or someone who is an experienced power walker to demonstrate and then check how you do it so that you don’t injure yourself. It is quite a challenge to learn the new form and way of walking.

Because running is so hard on the body, with runners causing an impact on their limbs many times over their own body weight, speed walking and power walking can give you the same health benefits without the wear and tear and problems that running can cause.

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TIPS TO SMART WALKING

 

The main thing to remember, no matter what you’re setting a goal for, is that your goals should be SMART. That means they need to be specific, measurable, attainable, realistic, and timely. If you make a habit of creating goals for all aspects of your life using this acronym, you’ll be a lot more successful – no matter what you do.

 

But before you get started with your SMART walking goals, let’s talk about some factors to consider as you’re creating your goals.

 

1) Know Your Fitness Level – Almost everyone can walk. This includes people who are very unhealthy, even if they can only walk for five minutes. Start with your fitness level and set your goals accordingly.

 

2) Know What You’re Working Toward – Pretend you stuck to everything you are supposed to on this journey; what is the dream goal you’re working toward? Even if it seems crazy, knowing that final goal is essential for designing your plans.

3) Know Your Time Availability – This is part of being realistic because if you have roadblocks to having enough time to devote to walking for health to meet your goals, you may not succeed

Creating SMART Walking Goals

Walking

Here is an example of a healthy yet sedentary office worker for you to follow:

 

* Specific – My goal is to walk a minimum of 10,000 steps per day by the end of six months, starting where I am now at 1000 steps per day.

 

* Measurable – Every day, I will add 100 steps to my total. It will take me 90 days to reach 10,000 steps per day.

 

* Attainable – I am overweight but with no health problems, so my goal to walk 10,000 steps a day by the end of 90 days and to maintain it for 6 months is entirely doable in terms of my health.

 

* Realistic – Adding in 100 steps a day is realistic because I am healthy, and I have enough time. It’ll take me about an hour and a half at my walking pace to reach 10,000 steps. I plan to walk each morning between 7 and 9 am. I also have an indoor place I can walk when the weather is terrible.

 

* Timely – By adding the goal of reaching 10,000 steps in 90 days, then maintaining that for six months, it makes the goal timely – meaning it has a time limit that you have set for you to reach your goal.

As you see, crafting SMART walking goals will help you set up a plan that is achievable if you simply follow it. Once you have set the plan up, you can put it in your calendar, tell your accountability partner, and then just follow it. You will reach your goal without issue.

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Business Plan Resources You Can Use

You don’t have to reinvent the wheel to create your business plan. There are numerous resources you can use to help you. Use this list to find resources to use to help you create the best and most functional business plan possible.

 

The more you work on this, the more likely you are to be successful. But don’t forget, set a deadline for yourself so that you finish your business plan so that you can get started living the life you dreamed you’d have as soon as possible.

 

  • Small Business Administration – [https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan] In the USA, you can use information from the SBA to help you create your business plan. They have a lot of precious information on their website and in their offices across the country, and most of it is free or low cost.

 

  • Business Plan Software – There are numerous choices, such as bplans.com, liveplan.com, and others. They’re all pretty much the same, so you can choose based on what you need.

 

  • Business Plan Templates – You can find them right inside your MS Office templates and free online. Whatever you do when you do use a template, don’t copy someone else’s information. Make sure you add your own information so you don’t make a mistake. Just use the template for layout purposes.

 

  • A Business Plan Outline – Once you decide the type of plan you want to create, make your own outline, so you don’t forget to add any information. It does help to have the basic structure laid out, so all you do is fill in your own information.

 

  • An Accountant or Other Professional Expert – CPAs, Enrolled Agents (EAs), and some bookkeepers who specialize in a business start-up are professionals you want to have on hand to help you with the financial aspects of your business plan. Plus, they can help you with tax planning. Every small business owner should visit a tax planner before they start their business.

 

  • A Mentor, Coach, or Consultant – There are people who are willing to assist you for free or for payment, depending on your situation. Try going to a local SCORE.org office to get some help with your business plan. You can also find a coach or consultant online. Ask your colleagues for referrals.

 

  • Find an Incubator – Almost every local city with a college or university has a small business incubator that is willing to help. Check out your local coworking spaces for more information about this. They can help guide you through your research and business plan creation.

 

Finally, you can also hire someone to create your business plan for you, but this can be expensive. It depends on your situation whether you do it alone, go the volunteer route, or hire someone. The main thing is to learn as much as you can about creating a business plan, read other people’s plans, and then get yours started and done.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com

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Information You Need to Know for Your Business Plan

 

There are many reasons to write a business plan. You may need a plan to borrow money, attract investors, or to validate your ideas. Plus, creating a business plan helps work out operating procedures and can put your business at a strategic advantage over other businesses.

 

To create your business plan, work on collecting the following information and documentation.

 

  • A Description of Your Business – This is simply what you do, who you do it for, why you do it, how you do it, and when you do it.

 

  • Describe the Problem(s) Your Customer Has That You Solve – Make a list of each problem you solve for your customer. Describe them fully and why they need to be solved. It can help to attach the product to the problem for reference.

 

  • Describe Your Solution – Explain how this solution solves the problem for your ideal customer. Try to write this from their perspective to ensure that you are putting the customer in a central place.

 

  • Describe Your Target Customer – You may need to describe more than one target depending on your products and services, especially if you have different levels of products, depending on their place in the customer buying journey. This is a good place for customer avatars.

 

  • Describe Your Competitive Advantage – This is all about how you are different from the competition. It may be due to price, service, innovation, operation, or something else. Some people also describe this as a unique selling point or unique selling proposition. It’s all about your place in the market and how you can leverage it to your advantage.

 

  • Describe Your Selling Process – Website, storefront, affiliates, distributors or salespeople, door-to-door, or something else? For example, perhaps you’ll set up a squeeze page with a freebie to build your list then nurture your relationship with them in email. Be specific and thorough.

 

  • Describe Your Business Model – This is a list of your revue streams and how you’re going to make money. If you have no revenue stream potential, you have no business. For example, starting a blog is not a business until you monetize it.

 

  • Describe Your Start-Up Costs – What are the funds you need to get started? List each expense and why you need it.

 

  • Describe Your Goals and Benchmarks – If you don’t set deadlines, it won’t happen, so make sure you match a deadline or benchmark to each of the goals you’ve set for your business. For example, “I will get 100 new customers each week by hosting two-hour long webinars each week.”

 

  • Describe Your Business Setup – For example, if you’re a sole proprietor who outsources to contractors, state that; if you are an employer with a management team, state so. If you plan to buy human resources, as time goes forward, mention those benchmarks so you know when this will happen.

 

  • Describe Resources You Have and Need – Make a list of the resources you have available now and how you’ll use them and a list of resources you need to buy, and when you’ll do so based on benchmarks.

 

As you work on creating your business plan, it can help to understand fully all the information and data that you need to complete a business plan that is useful for you. Use this list of information you need for your business plan to guide you as you create the plan and build your business.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com