Tag: Marketing tools

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What Methods Work Best to Ensure You Make Your Goals?

As you work through developing goals for your business and your happy life, you may notice that you need to change what you’re doing now. In fact, as you move along in your business, whatever is in your business plan now might change. As you gain experience, some of the assumptions you made in the past will be thrown out for the reality of what really works and what doesn’t work per your metrics.

 

Learn How to Create SMART Goals

 

The main issue with goals is that many times excited entrepreneurs don’t set goals that will work. A goal needs to be specific, measurable, attainable, realistic, and timely. If it’s not all of these, more than likely, you will not succeed. It might seem like extra work for you to focus on the minutia to set goals. However, the proof is in the pudding.

 

Did you know that, according to SCORE.org, businesses that create well-researched business plans and then use those plans to develop each goal and the steps to reach each goal are 80 percent more likely to experience success? Because of this, SMART goal setting for your life and your business will be one of the practices that pay off for you the most.

 

Write Specific Goals

 

For a goal to be specific, it needs to spell out the result and how you’re going to do it. For example, if you want to list 100 products a week on your Poshmark and 100 on your eBay platform, you have to set it up so that it can happen. “I will list 20 products each evening from 8 to 10 PM.” Describe what constitutes done, so you know when you met the goal. Remember, if you don’t set aside the time to do it, it won’t happen.

 

Make Sure Each Goal is Measurable

 

As you noticed, the specific goal above mentions numbers. It states that you’ll list 100 products within five workdays by listing 20 products each day Monday – Friday between the hours of 8 and 10 PM. Knowing this information, you also need to set up the rest of our day to ensure you have the time to devote.

 

Work Only for Attainable Goals

 

If you want to list more products because you know that getting more listings up means that you have the opportunity to earn more money, it’s important to be realistic about the number.

 

If you don’t have the funds to buy 100 products a week, you’re not going to be able to list them. If you don’t really sit down each evening to process the products, it won’t happen. Don’t make the goal so impossible to reach that it doesn’t take into consideration the reality of your life and the goals you’ve made for the rest of your life too.

 

If you really only have 2 hours, it’s possible you will not have enough time to list 20 products, so you’ll have to lower your goal so that it’s actually attainable. Also, there may be outside influences that make your goal impossible, for example, if it’s against the terms of service or somehow against the law or other rules.

 

Ensure Your Goal is Realistic in The First Place

Outsourcing: The Key to Success for The Life Affirming Entrepreneur

Don’t make impossible goals. It’s fun to dream about being a billionaire but don’t start with that goal. Start with a goal of making enough money to maintain your current lifestyle, then add to that as you go. Also, think about other aspects of your life that might make the goal, while attainable, unrealistic for you.

 

For example, if you have a chronic illness, you may need to modify some of your goals to ensure you can meet them. The easiest way to succeed is to stop trying to do things that can’t be done and do things that can be done by studying the situation to make sure it’s real and a sensible goal to set for your situation.

 

Always Assign Yourself (and anyone who works with you) Deadlines to Make Them Time-Bound

 

No goal will ever be done on an ongoing basis to see real results if you don’t set deadlines. When you set deadlines, always take the time to understand how long it really takes. Don’t try to be faster than others. Take the time it really takes to do a good job, regardless of what it is. Some people have found success using something called Block Scheduling. This is where you state you’ll do XYZ during a particular block of time.

 

When you learn good goal setting technique, you’ll be amazed at how much better you become at succeeding. It doesn’t matter what you want to do. Using SMART goal setting techniques will make a difference.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com  

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Setting Boundaries: It’s Not Selfish to Go After What You Want

As you work on designing your life and business to match your version of a fulfilling and happy life, it’s imperative to realize that it’s not selfish to go after what you want. While it’s not selfish to make yourself happy as long as making yourself happy doesn’t include criminal or unethical activity, there are times when being so-called—selfish is good for you and good for business.

 

Stick to Your Budget

 

When most people think of sticking to a budget, they think of only money. While yes, you need to create and stick to your well-thought-out budget so that you keep your bank account healthy and can go after other things you want, remember that you have other non-money resources like your health, time, and so forth.

 

Follow Your Schedule

 

When you set up a schedule with real planning and thought about fitting in the things you want to do in life, it’s important to mostly follow your schedule. If you are having a hard time sticking to the schedule, maybe you’re not putting your plans first, or maybe you need a new schedule that is more realistic. When you develop a schedule that includes everything, including lunch with your four-year-old, data entry, exercise, and so forth, you’ll have a much more balanced life.

Scheduling

Say No (or Yes) with True Thought and Consideration

 

Don’t say yes or no to any request without thinking about it first. You need first to ask yourself if you even want to do it, figure out why you want to do it, what the benefits are, and then check to see if you even have time to do it. If you don’t want to do it, you can say no without guilt.

 

If you do want to and can’t, due to time or other constraints, state so and do not feel bad. If you can do it and want to do it, then you’re in the clear. But it’s imperative that you really think about it and study each question well.

 

Take Care of You First

 

This is probably the hardest for females. Women tend to put everyone else first but feel bad when they put themselves first. When it comes to your needs, always put needs before wants. Your needs come before your wants. Your needs come before someone else’s wants. This is how it should be. If you aren’t happy, healthy, and living the life you really want to live, what’s the point?

 

Prioritize Tasks, Especially Money-Making Tasks

 

As you create your schedules for your business activities, remember to prioritize any money-making tasks. The main reason is that without money you can’t do all the things you want to do that make your life worth living.

Why Every Business Needs a Business Plan

However, this doesn’t mean that you work 20 hours a day on money-making tasks. Instead, you’ll simply spend some of your time each day hard at work making money. When you designed your life, you discovered how much time you have left to make money. Use that time wisely. There is no point in spending time, for example, chatting with people on social media before you send offers to your customers.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com

 

 

 

 

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What You Really Want to Know to Get Started Fast

Once you learn about yourself, figure out what you really want from your life, choose the type of business you’re going to build, and decide how you’ll run the business, you’re going to want to get started fast. Get to know who you are so that you can start a business that thrives.

 

Realize Who You Are Really

 

While you may change as you learn more about the world, you’re mostly who you are. You like to get up early, or you like to sleep late, or you’re naturally organized, or you need to practice – it’s all fine as long as you are honest with yourself about it. Nothing you know about yourself is wrong. Knowing yourself will enable you to ensure that you set up your life for success.

Components of a Business Plan

If you know that you need an extra hour each morning to fully wake up and be ready for company, then you can make sure you do just that. If you know you get nervous speaking in public, you can work on it and practice.

 

Don’t deny who you are or think you’re wrong for being who you are. Instead, work around your challenges to reach the success you desire by knowing who you are and being honest with yourself about it.

 

Understand What You Really Ultimately Want and Need from Life to Be Happy

 

Part of knowing yourself is knowing what you want out of life, not what society or your folks told you that you wanted or even needed. As long as you’re a kind person who doesn’t use others or oppress others, there is nothing about you that is wrong or bad. If you want a traditional marriage and kids, that’s great. If you want a nontraditional life, that’s great too. It’s up to you.

 

Remember to focus on tangible things you want and need like healthy food, shelter, medical care, recreation, and so forth. Be very specific about what makes a good life for you so that you can ensure it happens.

 

Know the Fundamentals of Starting a Business

 

Don’t assume you understand the laws and rules about starting a business. Educate yourself about your particular industry and niche so that you understand the way things are done. There is no need to create a new way to do things for most businesses, as someone else has already designed the best way to succeed. All you need to do is figure out how to emulate them.

 

Know What Your Best Average Day Will Look Like

 

Take some time to imagine what a given day might look like if you lived the life you wanted to live. What does it look like? What time do you usually get up in the morning, and what do you do? What do you do for work? What are you doing when you’re done with work? Describe an average day, week, month, and year so that you can work toward that ideal realistically.

 

Know What Resources You Have and Need

 

As you design your life, make a list of the resources you have and how you’re going to use them, and the resources you need. Brainstorm ways to obtain the resources you need. You’re either going to have to pay for them, create them, or otherwise work around these needs you don’t have yet in order to succeed. If you know what you have and know how to use it and know what you need and how to find it, you’ll be prepared.

 

Your Business Plan

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Don’t skip the process of writing a business plan. The business plan will help define your business as well as the day to day activities you do that make up your business. The business plan will also help organize all the marketing, advertising, and other information you need to attract your ideal customer to your offerings. It’s a necessity. Some studies indicate that creating a business plan increases the likelihood of business success.

 

The Legalities

 

One thing you’ll discover as you create your business plan is the legal parts of your business that you must get right before you get started. You may need a business license, or there may be other legal requirements that you must follow. You may need to set up sales tax payments and regular quarterly tax payments to keep your income tax up to date. You won’t know what you need until you go through the process. You need to go through that process. Don’t assume.

 

The Action

 

You need a fabulous and effective schedule of daily, weekly, monthly, quarterly, and yearly tasks that you will implement to ensure that you reach each goal that you set. Without acting, nothing will happen. You can talk about having a business, and you can work on your business all you want, but until you make sales, you don’t have a business. You have an idea.

 

When you know what type of business you want to start and what type of life you want to live, it’s just a matter of doing it. Live your life and build your business joyfully, knowing that you are the one in control of your destiny.

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com

 

 

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Guess Who Is In Control of Their Life?

Life has a way of moving really fast when we are not paying attention. One day you’re walking across your High School auditorium stage accepting your high school diploma, and the next, you’re sitting at your kitchen table freaking out about the bills, your own kid’s graduation, and your parents’ move to assisted living. You may wonder who is really in charge.

If you know your Goal

But guess what, it’s you. You are in charge of your own life, and you can make choices that rock the world if you want to.

 

If you want to make a change, or start a new venture, or even improve the path you’re already on, the fact that you are the one in control is an important factor to accept. It does not mean that you haven’t had struggles, or you’re overly privileged, or even that you’re not.

 

It just means that you can make choices and take action that leads you to the lifestyle you desire or take you away from it. To help change your mindset to accept your control, let’s think about a few ideas to help you move forward.

 

  • You’re a Work in Progress – Whomever you think you are today, and whomever you want to be tomorrow, is not really finished. You can decide to be different when you learn new things about yourself and the world. Maybe you never heard of the career or business you want to start until you were 40, that doesn’t mean you can’t do it. You may not be able to, but you should research it and figure out if it’s feasible or not before you give up.

 

  • Try New Things – You cannot know for sure what you want from life if you have no idea what is out there. Most of us never travel much further than our state’s capital and rarely leave our hometown unless it’s for a job, and then we stick around there too. Even if you can’t travel, read a wide variety of books, try new things, and dip your toe into new ideas so that you can figure out what you want to do. Take some risks and let yourself be uncomfortable.

 

  • You Can Create Positive Habits – Most people think of habits as bad, but you can develop positive habits that lead to your desired results. Figure out what you want to accomplish and study what others have done before you to succeed. For example, if you want to become a baker and open a bakery, you need to learn how to bake first, which means you need to add baking to your daily routine.

 

  • You Can Learn Goal Setting – Honestly, one of the best things you can learn for yourself is goal setting. There is a specific method of goal setting that works for most situations. Look up and study SMART goal setting and then implement it in every area of your life, including your business.

 

  • Learn to Self-Reflect – Self-reflecting means that you are careful, honest about who you are, what’s happening around you in and out of your control, and how you affect what’s happening. Everything you do going forward should be judged by what you can do differently or better or even what you did right and not what others are doing, have done, or could do. All you can do is control yourself. That’s it.

 

  • Practice Makes Perfect –You don’t need to be perfect, but this is a saying that most people relate to. If you want to accomplish something, you need to keep doing it until you accomplish it. If you want to become a fantastic painter, even if you’ve never picked up a paintbrush, you can. You just have to start practicing now and keep practicing as often as possible.

 

When you fully accept that you are in control of your decision making, that means you’re in control of your life. This doesn’t mean that outside influences can’t mess up things for you, but it does mean that with good planning and thoughtful introspection, you can figure out what you want and how to get it, then take the steps to see it through.

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com

 

 

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Components of a Business Plan

A business plan is an important document that was traditionally designed so the business owner could apply for and receive financial help through loans, venture capital, and other investments.

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However, the other reason for the business plan is that it will help you determine before you invest too much time and effort if your business idea is viable or not. Plus, it can be the beginning of a roadmap with daily operation tasks and activities that lead to building and growing a successful life-affirming business.

 

Executive Summary

 

This section includes the name, location, and the overall mission of your business that you want to start. You’ll want to include a full description of the product or service, how it’s situated within the market, and why yours is different. To write an excellent executive summary, you need all the information described in the other components below first. It should encapsulate everything you prove in the sections below.

 

Business Description

 

In just a few paragraphs, write an overview of your business operations and what you do. What you do, who you do it for, and why you’re different. You’ll need to research your industry and the competition, describe how the industry is right now in the current climate, and provide basic information about your business such as your name, the location, the type of structure you set up, and so forth. It should be clear to whoever needs it what you do. A good way to approach this is to describe the problem you solve for your ideal customer.

 

Market Analysis and Strategy

 

This is the section you will include your overall analysis about your industry, where you fit in, the target market, your competition, and how you will enter the market with your product or service based on what you know. Be very specific. Include the size of your audience, trending information, and info about your target customer. This is the info that you can create a customer avatar with.

 

Marketing and Sales Plan

 

This section may be one of the most important because it will define how you will do business. It will define your method for gaining customers and the like. You’ll want to discuss your product, the price of your product, the place you’ll sell it, how you’ll promote it, to whom, and mention what profit you want to achieve and how you will reach your target profit potential.

 

Competitive Analysis

 

To create this section, you’ll need to find out who your competition is, who exactly their target audience is, how they do their targeting and pricing, and marketing. You should understand how they differentiate themselves from the market so that you can find another entry point.

 

Management and Organization Description

 

In this section, you’ll want to describe and summarize your business structure, who is on your team, whether they’re employees or contractors, and so forth. This section is not actually needed unless you plan to talk to venture capitalists or seek grants. However, it is helpful for you personally to describe how your organization will work and who will do what, when, why, and how.

 

Products and Services Description

 

This area is very straight forward. Simply list and describe every product and service you will be selling. This is how you will earn money. Use all your descriptive words to describe your products and services fully. You’ll want to include cost, features (and always the benefit of that feature to your ideal customer), how you’ll distribute the product or service, and information about the target market and competition too.

Develop a Realistic Business Plan

 

Operating Plan

 

In this section, you need to be very detailed about how you’re going to run your business. What day to day tasks will be completed, and by whom, in order to be successful in this business? How much time will it take? What equipment will you use? What will change if times get hard or something happens, such as a natural disaster? Your operating plans consider possibilities so that you hopefully have a plan already in place when you need it.

 

Financial Projection and Needs

 

Not only do you need to know exactly what each part of your business costs you in terms of investment but also what it is going to earn you. This is an integral part of the plan because it will help you understand what it takes to achieve the goal you want: work-life balance and enough funds to accomplish the life you want to live.

 

Exhibits and Appendices

 

In this area, you’ll include all the documentation that goes with the summaries that you created for each section. This is the area you want to back up anything you said above with proof. Include copies of your ads, copies of your headlines, tagline, logo, and anything you use for marketing that helps support your words above.

 

It really does depend on the type of business you plan to start, whether you need to write a full business plan with the components mentioned above. If you are starting a home business, you may not need some of the financial projections that enable you to get a loan or venture capital, for example, but in general, you need at least to know what your goals are and how you’re going to reach them. When you put it in writing, it will provide a roadmap that will enable you to achieve the success you seek.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com

 

 

 

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Outsourcing: The Key to Success for The Life Affirming Entrepreneur

When you set out to build your business, one thing was clear. You wanted a business that provided the income you needed while not overtaking your life. You want time to live all aspects of your life to the fullest, and you don’t want to work all the time and miss out on the joy of life. You want business success, and your success includes living a full and rich life in all ways and all aspects. In other words, you want to build a successful business while still enjoying life. The key to being able to do that is outsourcing.

Create a community of entrpreneurs

There are many reasons to outsource, but the two most important that come to mind are the ability to free up your time so you can focus on your goals and business planning and also to add key resources and skills to your offers. Well planned outsourcing can improve your efficiency, cut costs, speed up product creation, and give you time to focus on the important planning and directing that a business owner does aside from doing the actual tasks in the business.

 

Outsourcing helps your business:

 

  • Scale Up Faster – When you use strategic outsourcing, you can scale up when needed, but you can also shrink when needed without affecting your business. Outsourcing means you use a contractor that is not an employee, so you only use them when you need them, which is after you get the work.

 

  • Boost Resources – If you need a resource that you don’t have yourself, you can use other people to gain it. For example, if you realize you need to redo the coding on your website outside the basics, you can hire someone to do it and keep them on speed dial whenever you need them—no need to learn to code when you can outsource.

 

  • Free Up Your Time – As a business owner, you have a lot to do, and you need to save your talent for doing things only you can do. If someone else can do it without sacrificing quality or anyone noticing it’s not you, then you should seek to let someone else do it, so you free up your time to do what you do best or to spend time with friends, family, or doing fun things.

 

  • Improves Your Offers – The truth is someone else can probably do some things better than you. Because of that, if you outsource to the right people for the right things, you can improve your offers, thus improving your customer satisfaction exponentially.

 

To Outsource Successfully:

 

  • Define the Scope and Schedule Clearly – Before you even search for the person, define what you want them to do. It’s better to work with someone who is already an expert, so you just hand it over, but you don’t want to outsource an entire project to one person. Instead, define it and choose each step along the way.

 

  • Evaluate Contractors Carefully – Look at references, examples, and always make sure they are who they say they are. Even if you are recommended a particular person by someone else, check them out thoroughly to avoid problems.

 

  • Choose Based on Skill and Expertise Over Price – Don’t always hire people based on the least expensive price. Sometimes a lower price is indicative of inexperience, and it may take them longer. Sometimes a higher price ends up being a lower price due to time and expertise.

 

  • Start Small – Don’t outsource an entire massive important project to a new contractor at first. Instead, choose a small thing to work on to find out how well they meet deadlines and stand by their work.

 

Outsourcing is the biggest key to your freedom. Remember that anything you need to be done can be done by someone else. You really can hire experts remotely for a lot less than you think and increase the capabilities of your business fast.

 

 How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com

 

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Why You’re Not Alone Even When You’re a Sole Proprietor

While exciting, starting a business can be lonely. This is especially true for small business owners who traditionally start “home” businesses that they plan to run independently. But the exciting thing about this is that today you’re not alone even as a sole proprietor because today, there are many resources that you can tap into right from the comfort of your home via your computer.

 

Take a Class

online class

If you need to know something to help improve your business or life, taking a class is a great way to do it. Participating in the class with the other students and the instructor is also a great way to network with other like-minded people. Most of the time, the people taking the course and you will have something in common if only the reason for taking the class.

 

Join a Mastermind

 

If you need motivation, sometimes a mastermind group is the way to go. Not only will you be able to network with others, but you’ll learn something and potentially acquire a new resource to use to meet your goals.

 

Find Your Community

 

There is a community out there for you to join as a solopreneur that can help you learn, socialize, and grow your business. It may be local to you, or it might be online via a forum, message board, or private group on Facebook or another platform.

 

Build Your Team

 

Just because you are a solopreneur doesn’t mean you have to do everything. To acquire a skill (a resource) fast, pay for it. For example, if you don’t have financial knowledge, you may want to hire a CPA to guide you, or if you lack time to provide the proper customer care, you may want to employ a customer service expert or pay for a chatbot to help.

 

Find a Coworking Community

Why Every Business Needs a Business Plan

Locally to you, there are probably coworking communities already working together and helping each other grow. You can also find coworking communities online too through groups and forums. It can be very motivating working alongside other movers and shakers. Plus, once again, through networking, you may be able to fill your need for a particular resource based on your list.

 

Go to Live Events

 

An enjoyable and lucrative way to avoid being alone is to go to live events. Live events will stand out for you as a networking tool that will introduce you to new people to fulfill your resource list.

 

Connect with Your Customer

 

Also, don’t forget that you have customers, or you will once you start your business. You can connect with them on many levels. For example, use your hobbies and interests to build rapport when you can tie them to your business and work. Your customers are essential, and the more you can get to know them, the better.

 

As you can see, you’re never alone. As the owner of your business, it’s up to you to fill all your needs, but you don’t need to do it alone. You can network and build your team and remember to delegate and outsource so that you aren’t doing it all alone.

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

https://flawlessfreedom.com

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Why Every Business Needs a Business Plan

It’s not that unusual for some people to start a side gig without any notion of what they’re doing, including a business plan. They just notice something they like doing and do it and start earning money. But understand that you’re much more likely to experience success if you create a business plan.

setting goal

To Show That Your Business is Possible

 

You may think you have a great idea to make widgets for the masses, but only through research can you ensure that your idea is possible. When you study all aspects of your market, you can avoid the mistake of starting a business with no chance.

 

Just because you think your idea is a good one doesn’t mean it is. You’re not your market even if you think you are. There may indeed be ten people who need your widget but are there enough people to support you as you need to be supported?

 

To Understand Your Competition

 

One really cool fact about discovering your competition is that competition proves your idea is a good one. If there are no competitors, this is not necessarily a good thing. It’s hard being the first to market with a new idea. In fact, it can be costly to be first.

 

If you study businesses, you’ll note that it’s not always the first to market that makes it. It’s often the copycats that come later that truly make it work after a known market for the product. You can use your competition to avoid mistakes as well as find your audience.

 

To Know Your Customer Better

 

When you develop your business plan, it forces you to find out not only who your exact ideal customer is, but where they are, what they need, and how you can best communicate with them about their problems.

 

When you really know who your customer is, you can create marketing and advertising content that is more effective as well as create better solutions for them too. Study the customer through their buying journey to ensure you know exactly who they are and how they make decisions.

 

To Document Your Revenue Model

 

The thing about business is that it’s supposed to earn money. Therefore, part of creating your business plan is to ensure that the business idea you are going with can possibly earn enough money for your intended lifestyle and purposes but also what type of accounting you’re going to need.

 

Most small businesses are relatively simple to set up, but you really need to understand how to keep track legally so that you don’t pay one more penny in taxes and fees than you need to. You’ll need to know how you’ll collect the money, what happens after you collect it, and follow all the rules and regulations based on the type of business entity you choose.

 

To Reduce Risk and Judge Potential Success

 

When you put everything down on paper, from how you’ll set up your bookkeeping to how you’ll process each customer’s order, it’s a lot simpler to figure out if success is possible. You’ll definitely reduce risk by setting up everything in advance of starting. When you can see how the process works, from attracting a customer to converting a customer to serving a customer, you can fix any problems before they start, ensuring your success.

 

To Develop an Operation Roadmap

 

When you create your full business plan, you will also create a how to do everything you need to run your business step by step process. For example, if you’re starting a reselling business on Poshmark.com, you’re going to need to figure out your process for purchasing, a purchase price point, a markup formula, and also cleaning, packing, photographing, and posting procedures. Everything that needs to be done needs a step by step plan written out.

 

To Reorganize During a Crisis

 

Sometimes a business plan can also help you get through a crisis. If you write your business plan right, you’ll know your break-even point, the minimal resources you need to make it work, and so forth. This information will make it simpler for you to figure out what to do if business slows due to outside reasons such as health or political turmoil. Everything is taken into consideration while developing the business plan.

 

To Develop and Document Your Marketing Plan

 

The business plan covers everything you need to do to actually do your business with your customers, including how you’ll get the word out. The marketing plan is an essential part of your business plan that will help ensure your success.

 

To Forecast Business Needs

 

As you develop your business plan, you should end up with a list of resources, staff, money, equipment, software, and so forth that you need to be successful. You’ll know exactly what you want and need and how much it’s going to cost you. Even if you note things that you cannot afford right now, you can set up a plan to get around it until you can afford it.

To Highlight New Opportunities

 

As you are creating your business plan and going through each of the steps and areas of the business plan, the brainstorming gives ideas for more products and services aligned with what you’re planning to offer. These new opportunities can help you grow your business bigger and better than you may have thought to start with.

7 Easy Steps to Start an Online Business

To Set Up Your Daily Tasks

The business plan is so robust that you can use it to set up each day full of tasks that build results. You should come up with due dates, timelines, and more with your business plan so that you can insert the tasks into your calendar.

 

Many small business owners think they don’t need a business plan because they aren’t going to borrow money from a bank. However, the business plan helps you set up your business in an organized way to work step by step on building your business.

 

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

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Nothing Is Done Until You Track Your Metrics

As you work toward building a strong and highly converting email list, one of the ways you can know you’re doing things effectively is to track the numbers. Your metrics are the key to knowing what works and what doesn’t work for your unique situation. The following metrics should be tracked.

email marketing

  • Click-Through Rate – Knowing how many people who open the email are clicking through to at least look at whatever you’re trying to communicate with them helps you know if your initial messaging is persuasive enough.

 

  • Conversion Rate – Knowing how many people answer your CTAs compared to how many people are clicking through is a number that is important to know because it helps signal whether you’ve done an excellent job targeting your ideal customer or not.

 

  • Bounce Rate – How many of your emails are bouncing and not being delivered? That can signal an issue with your email messages and might signal a problem with how you’re collecting email addresses if they don’t work.

 

  • List Growth Rate – How fast are you growing your list? If you know this number, you can project based on your activity how fast you can grow your list to where you want it to be.

 

  • Sharing / Forwarding / Engagement – One key performance indicator that helps you know if you’re doing a good job targeting your audience is how many of them want to share, forward, or engage with your messages compared to how many who open them.

 

  • Return on Investment – How much money can you trace directly to your email messages and email list compared to how much you have invested or spent on the system?

 

  • Open Rate – Out of all the emails you send, how many are opened on average? If you send out one email to all 1000 subscribers, what percentage opens it? How does this number compare to the industry standard?

 

  • Unsubscribe Rate – When you send messages to your audience, how likely are they to unsubscribe? Sometimes marketers get nervous about causing their subscribers to unsubscribe and stop sending messages. This is a mistake. You want your messages to segment and weed out uninterested parties. If your unsub rate is high, you may have a targeting issue.

 

  • Spam Compliance – Your email autoresponder has a way to test each message for spam issues, plus you can look in the back office and find out if anyone’s complained about your messages. Understanding what triggers spam issues can help you avoid this problem.

 

  • Revenue Per Email – Knowing how much you earn on average for each email you send to your list subscribers can be very motivating to help you send even more useful messages to them.

How to Optimize Your Email Subject Lines

  • Revenue Per Subscriber – How much revenue on average do you earn per subscriber on your list? This number will go up as you get better at targeting and is a great number to be aware of so you can understand how much you need to invest to reach your goals.

 

Check your numbers before each campaign as well as periodically during the campaign to ensure that you are doing what you can to achieve your goals. The only way to be sure is to get the data because your hypotheses can be wrong. It’s always better to know exactly what is working and what is not working rather than make assumptions.

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

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How to Optimize Your Email Subject Lines

Part of building a profitable email list is keeping the list subscribers happy. The truth is, getting someone to sign up for your list is not the hard part. Maintaining an active email list that is responsive is the challenge that you really have when it comes to getting and keeping your first 1000 or next 1000 subscribers. One way to ensure your subscribers open your email messages is to optimize your email subject lines.

email

  • Make Them Short – You’ll want to test out different lengths to find out what it looks like in the subject line area when your audience receives their email. In general, a subject line for an email should be no more than 60 characters long.

 

  • Use Your Real Name or At Least a Familiar Name in The Return Email Name If your name is known among your audience, use that name. This is not the time to be anonymous.

 

  • Do Not Use No Reply Email Addresses – Just like you don’t want to use a fake name or an unknown name in the return field, you also don’t want to use a no-reply email that goes nowhere. Email your audience only from real addresses that they can reply to easily.

 

  • Use Smart Personalization – Each autoresponder has different capabilities, but you’ll want to use all the personalization you can based on your audience and the information you’ve collected. The worst thing that could happen is you add personalization for info you did not collect.

 

  • Make Honest Promises – It should go without saying that a promise should be true but let’s be clear. When you make a promise to your audience, it should be something you know is true and can really happen.

 

  • Don’t Blow Smoke – While some will tell you that it’s normal to blow smoke or use hyperbole in business, the truth is, people are sick of it. Just be truthful and straightforward about the benefits of your offers.

 

  • Tell Them Why They Need to Open the Email – Try to let your audience know why they need to open that email with the subject line. The words you use there should answer that why question for them clearly.

 

  • Send Your Emails at The Right Time and Day – Each audience is different, but you can start with the stats your autoresponder offers regarding the best times to send your messages to your audience.

 

  • Elicit the Right Emotions – You want them to be curious and want to open the email based on the subject line urgently. That might seem like a lot for a few words, but with practice, you’ll soon see the results of your efforts when you make them feel something.

 

  • Use Numbers and Lists – The human brain loves lists; this is why when you publish chunky content (like this post), it’s more digestible to your audience. People read online in an F format, scanning down then to the right. Lists are easy to absorb.

 

  • Ask a Compelling Question – A great way to create a compelling subject line is to ask a compelling question. The question itself can persuade them to open to see the answers and learn more.

 

  • Puns Are Fine but Don’t Be Too Clever – While some audiences are more conducive to humor than others, be careful about trying to be too clever because it can cause confusion. Best to be straightforward.

 

  • Don’t Use All Caps – In fact, your titles should use the appropriate case for titles, which is either upper case on the correct words or lower case on all but the first word to make it more readable to your audience.

 

  • Test More Than One Idea – You have such amazing technology at your fingertips that you can efficiently conduct A B testing using your autoresponder system, and you should do it because that’s what’s going to help you determine what works best with your audience.

12 Tips for Getting the SEO Right for Your Ideal Audience

While you want to start with best practices, use testing to double-check what works and what doesn’t work. Do more of what shows the results you desire and less of what doesn’t, and you will start to see that your subject lines are working better to get more opens. The more your audience opens your email messages, the stronger your email list will become.

 

How To Build A Wildly Profitable Income Stream From Home Without Lies, Hype, Manipulation or Pressure…

 

https://flawlessfreedom.com