Tag: Youtube

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How to Grow a Profitable YouTube Channel

Multi-millionaires are being created every day on YouTube. With nearly one billion hours of video being consumed on YouTube daily, there should be no surprise that money can be made on this platform. It is estimated that one of the top YouTube channels generated nearly twenty-six million dollars in 2020 alone. There are many ways to grow a successful channel on YouTube as long as you have the desire, understanding, and tools to do so.

 

Here are six ways to turn your YouTube channel into a profitable business:

 

Pick a Niche and Consistent Schedule

The best way to grow a business on YouTube and any online market is to niche down. This way, you can use your time to create a consistent schedule of valuable content to share with your viewers. When viewers find your channel and notice you talk about a certain topic, they are more likely to join or subscribe rather than be confused by what you have to offer, as each video is about something completely different. Baking, cooking, financial, and travel channels are just a few of the popular niches to choose from.

 

Join the YouTube Partner Program

Once your reach one thousand subscribers and four thousand watch hours within a year, you can join YouTubes partner program. This is when you can get monetize your channel with advertisements using Google AdSense. Depending on your niche or topic, you will be given a certain CPM or cost per million views of those who watch the ads that display before your video. After YouTube takes their share, you will then be paid out by YouTube or Google monthly.

 

Create and Sell Your Own Merch

Once you build an audience or community, you can develop your own merch or clothing to sell to your audience. When you grow a community that values your content, they will want to give back and want your content as they have grown to love or need your brand and business.

 

Add Sponsored Content to Your Videos

Find brands or products you admire to share brief information on their products in exchange for a flat rate fee or commission through an affiliate link.

 

Get Paid by Your Fans

Include a donation button once you reach a certain subscriber count. Then, ask your audience to join your YouTube membership content or Patreon account, where a small monthly fee unlocks exclusive content.

 

Promote With Your Blog, Email, and Other Social Media Platforms

Even though YouTube is a powerful search engine, it is always a clever idea to promote your channel outside of YouTube, especially when you first start. It takes the YouTube algorithm a while to recognize your content and see it as valuable. If others watch your content as soon as you post it, it triggers the algorithm to share your content.

 

There are several ways to create revenue with your YouTube channel to grow into a sustainable and highly profitable business. First, the more quality content you post consistently, the more your audience will grow, increasing your revenue potential and success on YouTube.

 

 

How to Use YouTube Stories for Business

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How to Use YouTube Stories for Business

Every single day nearly one billion hours of content is viewed on YouTube daily. With around thirty million visitors every day, there is no reason you shouldn’t be taking advantage of this platform if you run or want to own a business. YouTube and its story feature are powerful avenues to better market your products, services, values, and ideas to your target audience. It also provides you a chance to create powerful and beneficial content in order to build a community that benefits your brand. YouTube stories are short clips only viewable from a smartphone and available to your audience for seven days.

 

The following is how to use YouTube stories for your business:

 

First Understand the Requirements

 

You must have 10,000 subscribers first in order to unlock the story feature. While this can be a downside to many business owners, you need to remember that YouTube is a great marketing tool. Additionally, note that you will not have this feature if you set your audience to kids.

 

Find the Plus Icon on Your Smart Phone and Select “Add to your story.”

 

The plus icon is located near the bottom center of your screen when you open the YouTube smartphone application. After you select the plus sign, you then need to select “add to your story.” If you do not see this as an option, your channel has yet to reach the requirements or needs to wait seven more days for the feature to appear.

 

Record a Video or Snap a Photo and Enhance

 

Tap or hold down the red record button, then save, trim, add text, stickers, or polls that enhance your content and make it more engaging. There are three more important stickers to include: video stickers to help promote a video, mention stickers to mention other YouTubers, and location stickers to reach your audience in a certain location.

 

Share and Reply to Comments in a Story for Extra Engagement

 

Finally, you can share the post once you believe the quality is right for your audience. Be sure to stay engaged with your audience. Don’t just post a story and then forget about them. If they are interacting, reply or post new stories to keep it up. The more value and engagement you bring to YouTube, the more successful your business will be.

 

Be sure to reply to comments to increase your engagement. You can do this by going to your profile and selecting comments. Then below the comment, you would like to reply select “reply in story.” Finally, record or upload your reply and choose post to share.

How do YouTubers Make Money? 

Just like other platforms, the YouTube Story feature is straightforward and easy to use. Once you post your story, they are viewable from your channel for all your subscribers to see and last for a full seven days. The more you can connect to your target audience, the more you can grow and increase your success on the platform.

 

 

 

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Top Fives Platforms for Social Media Stories

Just about any social media platform you go to since 2016 has a story feature. A set of clips or images that are live for twenty-four hours that provide an update on your life or any important information your target audience is interested in or needs. They are highly interactive, immersive and give your audience a different experience. As a result, they can increase your sales, website traffic, brand awareness, and trust as a business owner.

 

Here are the top five platforms to use for social media stories and some important information about each to find the one that is right for you: 

 

Facebook

 

Facebook is still the worldwide leader in social media marketing as its users have a wide range of demographics. While their story feature was not as popular at first, that is certainly changing as they continue to tread behind Instagram slightly, and if these trends continue, they may surpass them. The main difference is the groups and pages you can create on Facebook — giving you even more tools to communicate and engage with your target audience.

 

Instagram

 

This is the platform to be on if you have a product or highly visual brand. Over half of their monthly users utilize their stories feature – showing you just how important this tool can be if you want to advertise to more millennials and generation z.

 

Snapchat

 

Snapchat is the original creator of stories. Just about anything to do on this platform relies on creating or viewing stories. This is the platform to use if you need to advertise to a younger demographic. Nearly six out of every ten internet users between thirteen and twenty-four use Snapchat.

 

YouTube

 

The least popular option as you need ten thousand subscribers to unlock this feature. However, creating a YouTube channel and taking advantage of this feature is highly beneficial to any brand on the internet. It is a free resource that can be used to market to anyone around the world. Adding the stories features keeps your audience further engaged and interested in the value you bring.

How do YouTubers Make Money?

Google Web Stories

 

There are two ways to view web stories that can be seen on a smartphone or personal computer. Stories are shared through the Google Discovery page or as a carousel after searching for Google’s search engine. These stories are useful as they can drive traffic to your blog or online store. If you have a blog or website, then Google web stories are a no-brainer.

 

Overall, there are many platforms to choose from to share your social media stories. The right one for you depends on your niche, goals, and what your target audience uses the most. Starting with one or two of these platforms will get you started in the right direction.

 

 

 

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Top Social Media Platforms for Influencer Marketing

When you start using influencer marketing, it’s important to understand that not all platforms will be viable for your needs. Only the platforms that have influencers who market to your audience will work for you. It will help you understand what the personality is and the audience is of each platform to make the right choices.

 

Instagram

 

This visual social media platform has grown so fast that hardly anyone hasn’t heard of it. Over a billion people use the platform at least monthly, and most of them are based outside of the USA, with 140 million residing in the USA. Even during the 2020 pandemic, Instagram grew by leaps and bounds. So if you have a visual product or know how to make your offers visual, this platform will work for you.

 

YouTube

 

It’s hard to imagine life without YouTube. It’s only been here since 2005, but it has changed the landscape of media. Anyone can truly get their “15 minutes of fame” by starting their own YouTube channel. YouTube is still growing its influence by expanding its member base by 14 percent in 2020, and it’s still growing. Today, there are almost 2 billion active users on YouTube. So there is no doubt that your audience is also on YouTube. Even if you don’t have a particularly visual niche, you can usually find what you need here.

 

TikTok

 

As a micro media visual platform, this social media network has taken off in a big way. Some of the explosion is due to “bad press,” which proves that there is no bad press if you’re ready to use it for your needs. This platform is in over 150 countries and is most loved by the younger generation.

 

Twitter

 

One of the most long-lived platforms on social media platforms has gone from a text-based solution to a multimedia solution used by millions every day. Many people use Twitter to get all their news and information. The audience on Twitter is mostly from the USA, and in fact, more than half of all citizens in the USA are using the platform regularly.

 

Blogs

 

You may not initially think of a blog as a social media platform, but it is because you can have plenty of engagement through the comment section of any blog. Influencers who have very popular blogs can help you get more views for your offer just as easily as a YouTube influencer can. If they have an engaged audience that needs your solutions, it will work for you.

 

Research each platform to see if you can find influencers who entertain or inform your ideal audience who wants and needs your offers. If so, you can surely work out a deal to get the word out that is beneficial for you both.

How do YouTubers Make Money?

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Influencer Marketing and the Pyramid of Influence

The pyramid of influence is a great model or image to categorize your different audiences and the influencers who represent them. It’s designed to quickly show you who and what makes up the most of your engagement to create the right content and materials to develop and run a successful campaign.

 

To put it simply, a pyramid of influence is designed to allow you to quickly understand who makes up your community and how they each influence your audience. This way, you can easily develop content and strategies to reach your target audience more efficiently and ensure you get the right influencer on board.

The pyramid of Influence is made of the following levels:

influencer Pyramid

First Level: Brand Content Creators

 

They are the brand experts and make up most of your content that your influencers can’t wait to use, share with their audience, or use inspiration to make new content. The content is produced by your company, by those you hired, or even mega-influencers.

 

Second Level: Influencers or Leaders

 

This is where digital influencers come in and make up the bulk of the content and engagement. They spark interest within those who want and must get your products. They inspire and influence transactions and engagement. They are the ones that will do anything to get their hands on your product and share it with their audience because they love your products or services. They are the leaders of your content and mission.

 

Third Level: Prosumers or Seed Planters

 

Prosumers are active in the community consistently, usually using third-party platforms such as Facebook or YouTube. They are the ones that build groups and posts questions or spark interest in topics supporting your niche or brand. In other words, they plant the seed of interest and increase engagement and interaction.

 

Quite a few people in this level of the pyramid will eventually move on to the second tier as low level, or nano influencers can also be found in this level as they often plant the seed. They look up to those above them in the tier to help them create content, answer any questions, or sound the alarm to a common problem within the industry.

 

Bottom Level: Consumers or Readers

They consume content but don’t generate it. They are known as consumers and will make up the bulk of your audience and are responsible for revenue. They are the ones that are influenced by the rest of the pyramid and make purchases or other actions that can positively affect your conversions.

How to Drive Traffic to Your Landing Pages

Understanding the pyramid of influence helps you see how your customers, influencers, and content writers can influence different types of people. The ones on the top have the most impact, while those on the bottom make purchases and increase your conversions.

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How to embed a Video to your Blog

Have you ever wanted to add a video to your WordPress Blog?

Hey, there it is Barb from Flawless Freedom where with the right Mindset you can achieve the Freedom Lifestyle you have been dreaming of. To never miss out on a video, please make sure you’re subscribed to our channel and click on the bell to get notified when a new video is uploaded.

Let me know what you have questions about while building your Successful Brand.

Adding a video to your WordPress blog is very easy when you use a YouTube embed code.

 

Simply copy your embed code, and then go to your WordPress account and go to your new blog post. Switch to the “text” setting on the blog, and paste your embed code.

When you switch back to the “visual” setting you’ll see your video thumbnail and since you embedded the video in your blog, the video will play nicely on your blog around your text and won’t re-direct people to YouTube. Of course, if someone would like to check your Channel out they may choose to go over to the channel and give you some watch time love.

I realize this tip may be a little basic for some.

I  hope this tip helps you with your ability to continue creating valuable content that your fans want to see.

 

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What is TubeBuddy

Have you ever heard about Tubebuddy?

I had heard many marketers talking about Tubebuddy so I thought it was something I need to explore.

I am Watching a Youtube Video now that explains Tubebuddy is and how it can be used to help grow your Youtube Channel.

Tools in tubebuddy

Tag Explorer. Explores the tags used in videos

Video Topic Planner: This can be used when you are actually watching a video and Idea pops into your Head..

Best Time to Publish: Tool to help with best time to Publish

Tag List : Keeps a list of tags for Videos and topics

Canned Responses: This is a tool to set up some Canned Responses

tb videolytics  used to check out your video analytics but also gives you information on competitors.

Social Monitor: You can use this to go into leaders channel and engage with Followers of the Channel.

Search Rankings; See how others are ranking

Share Tracker Helps you with your Distribution.  It will let know where you shared the Video

People you should follow for info on how best to use Youtube

Ok, So if you new to Youtube as I am.

This may all be so Scary but we all have to start somewhere.

Here are some Youtubers to follow:

Nick Nimmin, Brain G Johnson, Video Creators

Also, I will put the link to the Nick’s Video so you can view the full video on how to use Tubebuddy.